Google 2016 candidate searches now include campaign funding details & search trends
Since launching candidate cards earlier this year, Google continues to expand its 2016 election-related search results.
The post Google 2016 candidate searches now include campaign funding details & search trends appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
New ‘Uber tab’ added to Google Maps
Google adds ride-sharing tab to maps to enable more options, faster-time to destination.
The post New ‘Uber tab’ added to Google Maps appeared first on Search Engine Land.
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Bing previews new Bing Search APIs
Bing adds tons of features to their Bing Search APIs, which now are REST APIs.
The post Bing previews new Bing Search APIs appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
Google AdWords average conversion rates by industry [study]
When you evaluate your Google AdWords performance and conversion rates, what are you comparing against?
Updating the smartphone user-agent of Googlebot
As technology on the web changes, we periodically update the user-agents we use for Googlebot. Next month, we will be updating the smartphone user-agent of Googlebot:
| Mozilla/5.0 (Linux; Android 6.0.1; Nexus 5X Build/MMB29P) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/41.0.2272.96 Mobile Safari/537.36 (compatible; Googlebot/2.1; +http://www.google.com/bot.html) (Googlebot smartphone user-agent starting from April 18, 2016) |
Today, we use the following smartphone user-agent for Googlebot:
| Mozilla/5.0 (iPhone; CPU iPhone OS 8_3 like Mac OS X) AppleWebKit/600.1.4 (KHTML, like Gecko) Version/8.0 Mobile/12F70 Safari/600.1.4 (compatible; Googlebot/2.1; +http://www.google.com/bot.html) (Current Googlebot smartphone user-agent) |
We’re updating the user-agent string so that our renderer can better understand pages that use newer web technologies. Our renderer evolves over time and the user-agent string indicates that that it is becoming more similar to Chrome than Safari. To make sure your site can be viewed properly by a wide range of users and browsers, we recommend using feature detection and progressive enhancement.
Our evaluation suggests that this user-agent change should have no effect on 99% of sites. The most common reason a site might be affected is if it specifically looks for a particular Googlebot user-agent string. User-agent sniffing for Googlebot is not recommended and is considered to be a form of cloaking. Googlebot should be treated like any other browser.
If you believe your site may be affected by this update, we recommend checking your site with the Fetch and Render Tool in Search Console (which has been updated with the new user-agent string) or by changing the user-agent string in Developer Tools in your browser (for example, via Chrome Device Mode). If you have any questions, we’re always happy to answer them in our Webmaster help forums.
Posted by Katsuaki Ikegami, Software Engineer
7 proactive ways to jump-start your SEO before a site launch
About to launch a new website? You may think you can’t do SEO until the site is live, but columnist John Lincoln reminds us that there are many steps you can take beforehand to ensure a smooth site launch.
The post 7 proactive ways to jump-start your …
Google to change smartphone user-agent of Googlebot from iPhone to Android on April 18th
Google is updating their smartphone user-agent on April 18, 2016. Make sure to test your web site to ensure it will allow Googlebot in.
The post Google to change smartphone user-agent of Googlebot from iPhone to Android on April 18th appeared first o…
Seven ways publishers have reacted to ad blockers
There is a growing concern among publishers regarding the rise of ad blockers from users who prefer to enjoy an ad-free experience, as this translates to a significant loss of revenue for them.
What your teacher didn’t tell you about optimizing site speed
Site speed impacts your search engine ranks, so how can you make improvements? Columnist Brian Harnish details a few ways to decrease page load time for your top-performing pages.
The post What your teacher didn’t tell you about optimizing site speed appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
Google Analytics launches 360 Suite, promises a better view of the “complete customer journey”
Following the ‘micro-moment’ trend that Google has named and popularised for itself, Google has launched a suite of tools for its premium Analytics users, which promise to help better take advantage of customer behaviour “in the moment.”
Google Posts now expands to cricket player cards in search results
Business cards, candidate cards, presidential election cards and now cricket player cards are the latest supported in Google Posts.
The post Google Posts now expands to cricket player cards in search results appeared first on Search Engine Land.
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Google unveils Google Analytics 360 Suite with a new DMP, landing page testing tool and more
The suite, designed for enterprise-level companies, consists of six products that can be used together or on their own and integrate with AdWords and DoubleClick.
The post Google unveils Google Analytics 360 Suite with a new DMP, landing page testing …
How much do journalists and editors need to know about SEO?
How much SEO knowledge does a journalist need? Is it a key part of the job in the modern world, or should they just concentrate on writing?
Preparing to relaunch, Jelly wants to bring “humanity” back to search
In SXSW conversation Jelly founder Biz Stone discussed #NextSearch with Danny Sullivan and teased the relaunch of his social answers engine.
The post Preparing to relaunch, Jelly wants to bring “humanity” back to search appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
Bing improves its math skills with interactive times table, geometry calculator & more
Bing is continuing to build out its educational resources, adding a number of interactive answers for math-related searches.
The post Bing improves its math skills with interactive times table, geometry calculator & more appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
SearchCap: Google AdWords app streaming, Bing March Madness & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
The post SearchCap: Google AdWords app streaming, Bing March Madness & more appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
Google launches Trial Run Ads for apps in search results to let users play before installing
The app streaming ads allow Android users to play with an app for 10 minutes right from the search results.
The post Google launches Trial Run Ads for apps in search results to let users play before installing appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
Seth Godin on titles, transformation and Trump [video]
The countdown to ClickZ Live New York is on and with five weeks to go, our keynote speaker, renowned marketer Seth Godin, stopped by our office for a chat.
Google Confirms They Do Use Site Authority Signals For New Pages
Google’s John Mueller confirmed in a Google+ hangout last Tuesday that Google does use site wide or site authority to determine where new pages that have no page specific signals should rank in search…
Google Warning: Get A Free Product To Review, Nofollow That Link & Disclose
Friday, Google posted a warning on the Webmaster blog that if you get a product to review from a manufacturer or wherever, make sure that you nofollow any links back to the person/company who sent you that product…