With relaunch Jelly makes another run at Q&A-style “social search”
It uses AI and a routing algorithm to match questions to potential responders.
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SearchCap: Google Maps controls, shopping ads & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
The post SearchCap: Google Maps controls, shopping ads & more appeared first on Search Engine Land.
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How to help your sales team close more paid search leads
Acquiring tons of leads through paid search is great, but columnist Jacob Baadsgaard cautions that your sales team’s ability to convert those leads can make or break your campaign ROI. Learn how to improve conversions from your PPC leads.
The post How…
Google Maps now with keyboard based navigation controls
Pan, zoom and find businesses on Google Maps without touching your mouse.
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Google Shopping ads so hot right now: the meteoric rise of PLAs
For retailers, Product Listing Ads are the height of fashion! Columnist Andy Taylor explores the growth of this ad format and discusses how search advertisers can take advantage of this trend.
The post Google Shopping ads so hot right now: the meteori…
Taking your analytics practice to the next level
As both a Googler and ClickZ team member, I recently attended and participated in the always-inspirational ClickZ Live New York event.
Google Doodle Honors Hertha Marks Ayrton
Today on Google.com is a special Google logo, Doodle, for Hertha Marks Ayrton’s 162nd birthday. Hertha Marks Ayrton was most well known for her work in science on electric arcs and ripples in sand and water. The Google Doodle shows the ripples in the…
Google AdSense Page-Level Ads: Anchor Ads & Vignette Ads
Google announced the launch of a new ad type named page-level ads. These page-level ads are designed for mobile pages and there are two specific ad formats…
Gary Illyes: We’re Google Spokespersons – It’s Our Job
I find it funny that I often hear people saying on Twitter and other places that Gary Illyes, John Mueller…
Google Prompts Users To Set Home & Work Address On Some Searches
When you use your mobile phone on iOS or Android, Google and Apple both try to get you to set your home and work address. But now, if you search for certain queries with location qualifiers…
Is your brand prepared for voice search? 3 steps to get the conversation started
As voice search becomes more widely adopted, what can search marketers do to prepare? Columnist Purna Virji discusses how to adapt to this growing trend.
The post Is your brand prepared for voice search? 3 steps to get the conversation started appeare…
How to achieve face-melting content marketing ROI
Jason Miller knows a thing or two about content. He’s the Senior Content Marketing Manager at Linkedin, who presented a session titled “How to Achieve Face-Melting Content Marketing ROI” at ClickZ Live NY last week.
Hertha Marks Ayrton Google Doodle marks 162nd birthday of “The Electric Arc” author
Google pays tribute to the first woman to present a scientific paper to London’s Royal Society.
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Google Merchant Center Adds Feed Rules; A Tool To Manage Your Data Feeds
Google AdWords announced a new tool to help Google Shopping merchants manage their merchant center product data feed…
11 extraordinary uses of Augmented Reality (AR)
Jess Butcher, the director and co-founder of augmented reality app Blippar, is speaking at our Shift London event in May, so to prepare for this occasion, we thought we’d get fully immersed in the world of AR.
SearchCap: Google merchant feed, Getty Images EU complaint & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
The post SearchCap: Google merchant feed, Getty Images EU complaint & more appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
Google adds Merchant Center Feed Rules to make formatting shopping feeds easier
A self-service tool to fixed errors, add custom labels and more right in Merchant Center.
The post Google adds Merchant Center Feed Rules to make formatting shopping feeds easier appeared first on Search Engine Land.
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Sharpen your SEO, SEM, and social media marketing skills with a SMX Advanced workshop
Search Engine Land’s SMX Advanced offers you several digital marketing “master class” workshops to sharpen your skills on specific search marketing topics. Register for a pre-conference workshop today and get a full day of in-depth learnings in SEO, PPC, international search,…
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Searching for searchers: Audiences are the new keywords
As we continue to shift towards audience-centric marketing, columnist Christi Olson of Bing notes that we can create more effective remarketing campaigns by asking the right questions about our searchers.
The post Searching for searchers: Audiences ar…
Google Testing Very Light Blue Links In Search Results
As you all know, Google is constantly testing user interface changes in their search results. Here is a new one, they are testing changing the color of the hyperlinks in the Google search results listings page from a darker blue to a lighter blue…
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