SEMPO announces its newly elected Board of Directors & Officers
Executives from Google, Microsoft, iProspect and other digital marketing agencies will make up the association’s board.
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SearchCap: Google on Crooked Hillary, AdWords with Salesforce & Google mobile tests
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
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Google launches AdWords conversion data import solution for Salesforce
Solution natively automates conversion data syncing between AdWords and Salesforce, a task currently handled by several Salesforce app partners.
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Google Expanded Text Ads: 10 things you need to know
Expanded Text Ads are coming to Google AdWords. Are you excited? But more importantly, are you ready? Expanded Text Ads were one … read more
Get an exclusive look into SocialPro, only 2 weeks away
We designed Marketing Land’s SocialPro to help you understand, navigate and leverage the richly varied, but often confusing channels that make up the social media marketing universe. We’ll show you the most advanced, cutting-edge tactics and techniques to reach and engage with those…
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Warning: Don’t fall victim to content strategy’s biggest mistake
If you think content strategy and content marketing are independent of each other, your content doesn’t stand a chance. Here is why: … read more
New Mobile Interface For Google’s “People Also Search For”
Google seems to be testing or launching a new look for the “People Also Search For” feature that helps searchers expand their search queries.
This was spotted by several folks including Matt Navarra and Dan Barker on Twitter…
Google 2016 Gay Pride Search Results Design
If you search on Google for [gay] or [pride 2016] or any of those combinations…
Are The SEO Weather Tools Off Again On Algorithmic Changes?
Whenever the automated tracking “SEO Weather” tools go off, I get tons of people telling me there was an update. They tell me this not based on them noticing any ranking changes, traffic changes or changes to the search results but based on the tools …
Google: hreflang Doesn’t Improve Your Search Rankings
hreflang is markup you can add to your web sites to help communicate which URL Google should show in the search results for localized versions of Google. So if you have a UK site and a Germany site…
June 2016 Google Webmaster Report
It is that time of the month again for me to post the monthly Google Webmaster report. There was a lot covered but not anything really that major, at least on the algorithmic side…
Google tests new look for “people also search for” feature
Google has been caught testing a new interface again in the mobile search results. This one is around the “people also search for” search feature.
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Review improvement strategies for franchise and multi-location companies
With local business reviews influencing click-throughs from search (and possibly even local rankings themselves), columnist Brian Patterson notes that large businesses with many locations need to have a strategy for obtaining and managing reviews.
The…
How to actually engage influencers on Facebook
Being the largest social media network in the world, Facebook is a natural choice when it comes to nurturing connections and building … read more
Where do the biggest brands spend their marketing dollars?
Different retailers have different priorities when it comes to their marketing budgets, but the most valuable brands – Amazon and Apple – … read more
Google has no good explanation for why “Crooked Hillary” isn’t a suggested search
Google offers an autocomplete suggestion of “Lying Ted” for “lying” but fails to do similar for Clinton, raises questions.
The post Google has no good explanation for why “Crooked Hillary” isn’t a suggested search appeared first on Search Engine Land.
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SearchCap: SEO e-commerce, Google shopping & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
The post SearchCap: SEO e-commerce, Google shopping & more appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
Copa America 2016 Schedule Has A Google Doodle
Today is the 100th year of the Copa América games, a men’s international football tournament contested between the national teams of CONMEBOL. To mark it…
Zineb Ait Bahajji Leaves Google’s Webmaster Trends Analysts Team & Wins SEMY Award
Zineb Ait Bahajji, one of the well liked Webmaster Trends Analysts at Google…
Google’s New Simple Tool For Mobile Friendliness & Page Speed
Yesterday, Google announced a new tool that uses two old tools designed to make it easier for small businesses to improve their site’s mobile friendliness and page speed. So they combined the page speed and mobile friendly tool into one…