Google Drops Support For Noarchive Meta Tag Directive
With Google removing the cache operator from its search service, Google has stopped supporting the noarchive directive in Google Search. The directive, the noarchive meta tag, would tell Google not to keep a cache copy of your page. Since Google doesn…
Amazon Today: A new frontier for brick-and-mortar by Feedonomics

How Amazon Today is making instant commerce possible with Same-Day Delivery and in-store pickup fulfillment for local stores.
Decoding Googlebot crawl stats data in Google Search Console
Dive into the lesser-known Crawl Stats reports, plus how to monitor Googlebot activity and identify actionable insights for enterprise sites.
Search News Buzz Video Recap: Google Ranking Volatility Record, Forbes Advisor Slapped, Bing Generative Search Experience & More
We had more of the same Google ranking volatility but this time…
How AI is advancing advertising and changing consumer engagement

James Murray of Microsoft explains how AI-powered search engines are revolutionizing users interactions & highlights the opportunity for advertisers.
Google AI Overview Ads, New Link Format, AI Organized Search Results & More
Google announced a bunch of new AI Search features including search ads finally rolling out to AI Overviews, the new link format rolling out, AI-organized search results, new AI shopping features, Google Lens and more.
Bing Testing Bing Button
Microsoft is testing placing a Bing button on the Bing Search home page. This is both under the search box and then as you start to type, it is in the bottom of the expanded autocomplete drop-down box.
Google Ads Send Message On WhatsApp Tests
Google Ads is testing variations of its Click-To WhatsApp Messages feature. This feature is only available in select regions, but it allows you to enable searchers to click on a “send message on WhatsApp” button. Google is testing various styles of tha…
Google Tests Local Services Ads Without Attorney Photos
Google is reportedly testing showing Local Service Ads (LSAs) without a photo of an attorney or attornies. Instead, Google can show a photo from its business profile or law firm and not of its attornies.
Google Search From The Web Carousel Cards
Google is testing another variation of “from the web” sections in its search results. This one is more for local queries, where Google shows a carousel of cards snippets titled “From the web.” They can come up for [near me] types of queries but I am no…
Google Tests Videos In Knowledge Panel Image Carousels
Google seems to be testing showing videos, videos from YouTube, in the image carousels within the knowledge panels. Generally, Google will only show images in this carousel but now Google is showing playable videos from YouTube.
Change Who Pays: New Google Ads process for client account transfers

You will no longer have to contact your Google Ads support team to transfer client accounts to another agency.
Google AI Overview ads launch on mobile in U.S.

The sponsored AI Overview ads will appear below the organic AI-generated answer. Will this positioning be good or bad for advertisers?
Google rolls out new AI-organized search results, AI Overview links

Google’s organized search results will let you see content and perspectives from all around the web – articles, videos, forums and more.
Google Lens to add Shopping Ads this year

Shopping Ads will appear along with the Google Lens visual search results, which are also getting a new design today.
Google Discover disruption, not showing new content?

There seems to be an issue with Google Discover where new content isn’t showing. It’s unclear how widespread of an issue this is.
Content length, depth and SEO: Everything you need to know in 2025

Here’s why you should focus on creating valuable, unique content that answers users’ questions effectively, regardless of word count.
Branded keywords: How Google Ads drives up CPCs

Rising CPCs on branded keywords? Here’s why Google’s push for PMax and AI-driven auctions are inflating costs and reducing efficiency.
Record-Breaking Google Search Ranking Volatility Continues Into October
Surprise, surprise, the heated Google Search ranking volatility has continued into October. This is the longest ongoing period of heated Google Search ranking volatility we had ever recorded according to data provided by me from Semrush and it continu…
How to use social and forum data to inform next-level SEO strategies

Enhance your SEO using nontraditional data sources like TikTok, Reddit and Pinterest for real-time audience insights and market intelligence.