Search News Buzz Video Recap: Heated Google Ranking Volatility, Commodity Content, Getting SEO Right, Search Ads
This week, we covered new heated Google search ranking volatility. Google’s Danny Sullivan spoke about commodity versus non-commodity content. Google now wont use spam reports with personality identifiable…
Liz Reid Of Google Interviewed By Bloomberg On Google Search & AI
Here is another interview from Google’s head of search, Liz Reid. This one was done on the Odd Lots Bloomberg podcast and is titled “Google’s Liz Reid on Who Will Own Search in a World of AI.”
Google To Fix AI Mode Bug Where It Changes Title Links
Google is working to fix a bug in AI Mode where it is changing the title links and citations. This bug was spotted by Lily Ray who wrote on X, “Google is changing title links / citations in AI Mode – just the name of the person, with a link to the pla…
New: Google Won’t Use Spam Reports With Personally Identifying Information
A couple of weeks ago, Google stunned many by saying that they updated their spam report to pass along all information to the site that you enter in the spam report. There was a lot of backlash to that and Google reverted, now saying if there is person…
Google Testing Audio Overviews In The Wild (Not Just In Labs)
About a year ago, Google announced you can opt in, within Search Labs, to see Audio Overviews within the Google Search results. But now, I saw two different people say they saw it without opting into the experiment. So Google may be testing this in the…
Google Business Profiles Sorts Photos By Most Recent
Google Business Profiles lets you upload photos of your business to your Business Profile. Those photos can be viewed on Google Search and Google Maps. And now, these photos are reportedly sorted by most recently uploaded.
What is AgaaS? “Agentic as a Service” Explained by Jensen Huang
Agentic as a service described by Jensen Huang.
Read the full article here What is AgaaS? “Agentic as a Service” Explained by Jensen Huang © Copyright 2006-2025 Shaun Anderson
What is Commodity Content to Google in 2026?
Example: Commodity vs Non-Commodity Content
Read the full article here What is Commodity Content to Google in 2026? © Copyright 2006-2025 Shaun Anderson
What is Non-Commodity Content? Meet The New Helpful Content
This is how you cover a conference and pick up links, via JC Chouinard. Non-Commodity Content, in short, is the new Helpful Content benchmark from Google – at least, what they are talking about on stage. It is clear that Google want to leave help…
Daily Search Forum Recap: April 23, 2026
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
We are seeing Google volatility get heated again…
Why your product is your most important SEO asset
For a long time, we defined SEO success by rankings and traffic. If you reached the top of the search results and brought people to your site, you did your job. That approach worked when discovery was linear, and search engines were the primary gatekeepers. But modern search behavior does not stop at discovery. Users […]
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Google On Publishing Commodity Content
Danny Sullivan from Google spoke at the Google Search Central event in Toronto a couple of days ago and a few of his slides spoke about it is important to produce “unique, authentic and non-commodity content.” And then Sullivan dug into what commodity…
Google Local Review Replies Are Now Moderated (ReviewReplyState)
Google may now hold your review replies for approval before showing them in Google Maps or Google Search. Previously, those replies were immediately shown but that may have changed.
Google Search Ranking Volatility Heating Up April 23rd
I know it has been a while since I covered the Google Search ranking volatility and algorithm twitches but I am now seeing signs of the volatility heating up. These signs are mostly coming from the tools; the community seems busier with other things.
Google Chrome Tab Transforming To Gemini With Deep Search & Create Images
Google is experimenting with the new tab view in Chrome. This view brings more Gemini features to the forefront, such as Deep Search and Create Images.
Google Job Listing For Generative Engine Optimization (GEO) Partner Manager
Google recently posted a new job listing for a GEO Partner Manager. The position calls for you to be responsible for the “transition Google’s engagement model from Generative Engine Optimization (GEO) discovery to formal ecosystem advocacy.”
Google Ads API Version 24 Now Available
Google has released version 24 of the Google Ads API, this is a major release with dozens of updates. This update includes changes to Demand Gen, travel feeds, conversion types, shopping, reporting, videos, and much more.
OAI-AdsBot – New OpenAI Ads Bot
We’ve been keeping track of the bots, spiders, OpenAI has been releasing. OpenAI just posted about a new bot for ads, it is named OAI-AdsBot.
The forgotten funnel: how brands can nurture post-conversion
Most SEO strategies are built with one goal: getting people through the door. That usually means driving traffic to the website, ranking for high-volume keywords, and bringing in new users. But what happens after someone signs up or makes a purchase? That part of the funnel often gets ignored. SEO doesn’t stop at acquisition. It […]
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ChatGPT Ad Manager Interface
Here are some early screenshots and videos of the ChatGPT ad management interface that some OpenAI advertisers have access to. You can see that you can create campaigns, ad groups, budgets, CPC limits, conversions and much more.