Google, DOJ make closing arguments in antitrust trial
The stage is set for a monumental court decision that could shake up the search industry – or result in status quo.
Small review site lost 91% of its Google traffic to affiliate-focused SEO content
Google’s search results are dominated by big brands. SEOs for smaller sites are complaining. It’s like 2003 all over again.
Google restricts promotion of deep fake sexual content
These restrictions now apply to Shopping ads and will be enforced across all types of ads after May 30.
7 ways to use the ‘inspect element’ tool for SEO
Learn how to use this browser tool for SEO tasks like link analysis, code troubleshooting, schema validation and more.
How to overcome the top 3 objections to YouTube video ads
Don’t let budget constraints, past failures or lack of know-how stop you from taking advantage of YouTube video advertising.
May 2024 Google Webmaster Report
In the past month, in Google-land, we have spoken a lot about the March 2024 core update, which ended on April 19th, a week before Google notified us it was done. This core update was painful for many, especially those who were hit by the September he…
Google: Helpful Content Update Recoveries May Take Much Longer Than Others
Google’s John Mueller responded to some questions around why sites hurt by the September 2023 Google helpful content update have not recovered with March 2024 Google core update. He said on X that while recoveries are still possible, “some things take …
Report: OpenAI To Launch Search Engine
Over the past week or so, I’ve seen two signals that OpenAI will launch its own search engine of sorts soon. The first is that search.chatgpt.com is showing in the log files for some servers, and also, yesterday, there were more business-oriented rumo…
Google Ads To Automatically Pause Low-Activity Keywords Next Month
Google Ads will automatically pause low-activity keywords starting in June 2024. That means campaigns with keywords that were created over 13 months ago and have zero impressions over the past 13 months will be paused.
Forbes Completely Removes (410 Server Status) Coupon Directory
A couple of weeks ago Forbes blocked its coupons directory on its website from being crawled by Google. Now Forbes has completely wiped out all the coupons from its site, serving a 410 status code and removing the coupons link from its navigation.
Google Ads To Disallow Services For Deepfake Sexual Content
Google Ads, Shopping Ads, Admob, and other Google Ads products will soon disallow deepfake sexual content, synthetic sexually explicit content, or synthetic content containing nudity services. I mean, this seems like something they should have disallo…
Did Google really lose search market share to Microsoft Bing in April?
Google has lost search market share in the U.S., North America, globally and elsewhere. Meanwhile Bing and Yahoo grew. Is the data accurate?
Daily Search Forum Recap: May 1, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google Ads posted its first feature announcement in over two months…
The future of search is social by Edna Chavira
Learn how a strategic approach to social media can help brands drive significant bottom-line results
6 ways to use AI for paid search account restructuring
Embracing AI is key to smarter PPC management. Let AI do the heavy lifting on these key tasks, from keyword research to bidding strategy.
How to boost your marketing revenue with personalization, connectivity and data
Here’s how to leverage AI, unified customer data and connected journeys to meet searchers’ expectations for tailored experiences.
Google Ads Posts First New Feature Announcement In Two Months – PMax Updates
Google Ads has posted its first new features announcement in its help section in over two months. This was to announce several Performance Max campaigns features, which we will get into below. But like I reported earlier, Google has not posted anythin…
Googling “Flag GIF” Leads To Nazi Flags In Google Search
If you search for [flag GIF] on Google, click on the “waiving” refinement, you are taken to images of Nazi flags. I waited a full week to report on this, a full week from when Google acknowledged the issue and it is still an issue.
Bing Webmaster Tools Notifications & Insights Bug Fixed
Fabrice Canel from Microsoft confirmed Microsoft has fixed a bug with Bing Webmaster Tools showing inaccurate and/or irrelevant notifications in the notifications and insights section. Fabrice wrote, “Happy to report that the fix has been implemented …
Google SGE AI Overviews Has A New Title – AI Answer
Google is now labeling or using the title of its SGE, Search Generative Experience, “AI Answer.” This replaces the title “AI Overviews” and “Al overviews are experimental.” This change happened on Monday, I believe.