I Built a Tool to Watch ChatGPT Search, and It Predicted My Next Question
TL;DR
I wanted to understand how ChatGPT searched, so I wrote a script to watch it and tracked 3 random shopping conversations: a carry-on suitcase, a cloud backup tool, and a Spanish app
For each topic, I asked an opening question pl…
Google Adopts New AI Training Control
Google is adopting new AI training controls, under consideration by the IETF, that should simplify and streamline AI training controls for publishers and site owners.
Microsoft Bing New AI New Controls With AI Training From AI Search Grounding
Microsoft just announced new Bing AI content controls “offering newer, simpler, and clearer preferences that allow you to make choices about training, grounding, or both while remaining eligible for Bing search results,” Krishna Madhavan, Principal Pro…
ChatGPT Gets Wider Ads, Multi-Image Ads Expands, Expansion & More
OpenAI just sent its weekly email update to advertisers announcing the ChatGPT Ads are live in 26 more countries, a new wider standard ad unit format, Multi-image ads are now available in open beta to all advertisers, Shopify integration is now availab…
More than bling: How SEO can help your jewelry brand get found
Your jewelry can have all the bling, but first, people need to find it. Whether you sell ready-to-wear pieces, craft custom designs, or make jewelry for other businesses, search can put your work in front of people looking for exactly what you offer. That’s where SEO comes in. In this guide, we’ll explore why SEO […]
The post More than bling: How SEO can help your jewelry brand get found appeared first on Yoast.
Daily Search Forum Recap: October 30, 2026
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Ads in Google AI Mode make Google less per search, but Google has more searches. Google’s John Mueller s…
Search News Buzz Video Recap: Google Volatility X2, Spam Updates, AI Overviews Everywhere, Blending Ads & Organic, Google & Microsoft Earnings
This week, we reported on Google Search volatility not once but twice this week. Google warned tools on user-generated spam guidelines. Google downplayed the importance of fresh indexing reporting. Google explained…
Google AI Overviews & AI Mode 0.9% Click-Through Rate, Opt Out Study Says
Everyone has been asking, what is the click-through rate you get from Google Search AI features such as AI Overviews and AI Mode. Well, a new small study says the click-through rate is about 0.9%. The study also showed that when you opt out of showing…
Bing Showing Ads Within AI Overviews
Microsoft is now showing ads within the Bing AI Overviews powered by Copilot. I don’t think I’ve seen ads within the AI responses in Bing Search and I personally still cannot trigger them, but Khushal Bherwani shared a screenshot of an ad within an AI…
Google & Bing Halloween Search Easter (Pumpkin) Eggs
Halloween is tonight/tomorrow and to celebrate both Google and Bing has special easter eggs (or should I call them pumpkins) for its search results. Google asks you to find a costume using AI Mode, which is boring. But Bing has a floating ghost that ex…
Google’s Gary Illyes: AI Made Bot Impersonation Worse
Gary Illyes from Google was recently interviewed by Aneta Samkoff, host of the Odys Podcast. The topic was all about bots and crawlers and they covered a lot of ground. Gary said bot impersonation is more of a problem now because of AI. Bot impersonat…
Google Gemini Stopped Attaching UTM Parameters To Cited URLs
Google seems to have stopped appending UTM parameters on Gemini links, the cited URLs in Gemini’s AI responses. Google started adding UTM parameters to links in Gemini in early September, but then, around September 28th, Google stopped.
Google Search May Be Bringing Back 100 Search Results Parameter
Google Search may be bringing back the ability to see 100 search results per page by bringing back the num=100 parameter. As a reminder, Google dropped this feature in September 2025 as one of many methods to prevent crawlers from scraping its search …
OpenAI rewrites its AI rules to give you more say in how it responds
OpenAI loosens style rules and expands guidance on remembering preferences and acting on your behalf.
The post OpenAI rewrites its AI rules to give you more say in how it responds appeared first on Search Engine Watch.
Reddit wants you to log in as traffic from search keeps shrinking
Tests start outside the U.S., while Reddit weighs how much visitors can see without an account.
The post Reddit wants you to log in as traffic from search keeps shrinking appeared first on Search Engine Watch.
Mistral lets you download its biggest AI model and run it on your own servers
Mistral opens its largest model for self-hosting, with a licensing exception for model providers.
The post Mistral lets you download its biggest AI model and run it on your own servers appeared first on Search Engine Watch.
Microsoft Ads can track more of the sales your browser tag misses
Microsoft opens its direct sales-data connection, with duplicate counting and consent settings to check.
The post Microsoft Ads can track more of the sales your browser tag misses appeared first on Search Engine Watch.
Google says AI Mode is holding back growth in its search ad business
Search revenue rose 12%, but Google says AI Mode’s lower monetization weighed on its growth.
The post Google says AI Mode is holding back growth in its search ad business appeared first on Search Engine Watch.
Supporting a shared AI training control for websites
Today, we’re announcing our plans to support
a shared AI training control
in robots.txt. This will help websites express their AI training preferences across multiple AI
providers in a single step and is based on work from the AIPREF working group at the Internet
Engineering Task Force (IETF). This builds on our long history of providing website owners with
clear controls, including through
Google-Extended,
the AI training control we’ve offered since 2023.
Google’s John Mueller: Eventually Systems Will Catch The AI Spam & Tricks
Google’s John Mueller was interviewed by David Iwanow, where he shared information on AI-generated content, the future of SEO, technical SEO, the crawl stats report, redirect chains, ecommerce product data and much more. John was asked about tactics, s…