Google App Indexing Replaced By Firebase App Indexing
Today is Google I/O and I am spotting a some changes to the Google docs that have not yet been announced. It seems Google has renamed it’s Google App Indexing to Firebase App Indexing…
Google’s New BMI Calculator
If you go to Google and search for [bmi calculator] you will find a new interactive answer box at the top that let’s you enter in your weight and height…
Google Now Lets You Search Using Emojis
Back in October 2014, we reported that Google was unable to accept emojis to search, so if you searched using an Apple Emoji [Apple] Google would show no results found. Well, now Google can search using emojis…
Bing Launches Bing Ads Editor Version 11.0
Bing announced the new Bing Ads Editor, version 11.0, is now out. It brings new features such as multi-account management support…
Google Search Console Adds AMP To Search Analytics
As expected, Google has added a feature to the Search Analytics report within the Google Search Console to filter out how your AMP pages are doing.
How to Implement Tone of Voice
First, if you don’t know the difference between tone and voice, make sure you brush up on my last article. This article’s no good to you if you haven’t nailed down your brand voice, or if you don’t understand that you can change your content’s tone while keeping voice consistent. Second, brush up on your […]
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The Difference Between Voice & Tone
You’d be hard pressed to find a marketer who won’t nod emphatically when you say, “You need to establish your voice.” But I’d wager that you’d be equally stymied if you tried to find someone who can tell you exactly what they mean when they talk about voice—or how voice differs from tone. And yes, […]
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Are Monthly SEO Contracts a Scam?
People can be skeptical of a lot of SEO practices. Is the method of payment one of them?
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Shift Q&A: “Content is not a conceit or a vanity project, it makes people money”
Content marketing has been one of the industry’s buzz phrases for the last few years, but as the medium rapidly evolves and consumers’ expectations change, are businesses still getting it right?
5 ways to maintain your SEO ranking
You’ve worked hard to reach the top spot on Google — now you have to defend your position. Columnist Daniel Faggella provides his advice for staying on top.
The post 5 ways to maintain your SEO ranking appeared first on Search Engine Land.
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SEM too competitive? Here are three alternatives for building your customer base
For those with smaller budgets who are trying to maximize efficiency in a competitive landscape, being able to pay for these higher CPCs in paid search just isn’t really an option.
5 tips on branding
Branding is an essential aspect of your marketing strategy. If you develop an awesome branding strategy, people will get to know your brand, your company, and your website. In this post, I will first explain what branding is and why it can help you with your SEO. After that, I’ll give 5 practical tips you […]
How mobile has changed our present and future search behaviour
Well, first thing’s first. Mobile search isn’t mobile.
Florida court allows Google to be sued by publisher delisted as “pure spam”
Procedural ruling flies in the face of established legal precedent.
The post Florida court allows Google to be sued by publisher delisted as “pure spam” appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
Google adds the ability to see how people find your AMP pages in Google Search Analytics reporting
AMP reporting has gone beyond just error reporting in the Google Search Console, and it now shows in the Search Analytics report.
The post Google adds the ability to see how people find your AMP pages in Google Search Analytics reporting appeared fir…
Google’s latest health tool: a BMI calculator now available directly in search
A search for “BMI calculator” delivers an interactive tool that helps users determine their body mass index.
The post Google’s latest health tool: a BMI calculator now available directly in search appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
Google now also allows you to search using emoji characters
You can now 🔍 using Google to find your favorite emoji results. Whether you love 🍿 or 🍩 or you’re on the healthy side and love 🍎, you can search for them on Google now.
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Please visit Search Engine Land for the full article.
Is Google App Indexing becoming Firebase App Indexing?
Today at Google I/O, we expect an announcement that Google App Indexing is now part of their Firebase company and will be renamed Firebase App Indexing.
The post Is Google App Indexing becoming Firebase App Indexing? appeared first on Search Engine La…
Nine common content marketing mistakes and how to fix them
Content marketing is becoming vital to business, with its success affecting many positions that complement each other. How do you ensure though that your strategy is effective?
Retail SEO: 8 Tips to Optimise Your Product Pages for Organic Search
Retail SEO: Optimise Your Product Pages for Organic Search Product page optimisation is an oft-overlooked area of retail SEO. The key objection I tend to encounter is that there’s just so many pages, people struggle to know where to start. This is a counter-productive objection; your product pages are the sole drivers of revenue on […]
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