SocialPro is one week away, register today!
Marketing Land’s SocialPro, the only conference focused on sharing real, proven social media marketing tactics from working professionals. SocialPro is next week in Seattle; here are four reasons why you don’t want to miss it: Tactics that work. Learn proven tactics to improve your social media…
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Tips for Copywriters From the Greats
Suzette Mayr, author of Monoceros, was my mentor throughout University. I attended at least three of her creative writing classes in my undergrad, and she also served as my supervisor during my graduate studies. It was Suzette who first told me to “kill my darlings.” She taught me this age-old adage (commonly attributed to William […]
The post Tips for Copywriters From the Greats appeared first on Builtvisible.
Holiday Today: Offline Monday June 13th
I am offline today, this post was scheduled to notify you that I am not writing today. Today is a Jewish holiday named Shavout, hence the flowers for the image above. So do not panic if you do not see any stories from me today – I am simply not onlin…
Get Inspired for Video Content
When it comes to content marketing, video is a veritable chef-d’oevre —tapping into sound, visuals, and storytelling to hook viewers. You already know that video results in more conversions than most other forms of content marketing, so the only question that remains now is where do you seek out inspiration? Well, chances are good that […]
The post Get Inspired for Video Content appeared first on Builtvisible.
12 things successful PPC managers do in the morning
How can you ensure success for your PPC campaigns? Columnist Pauline Jakober believes it’s all about learning good habits and describes her agency’s daily morning routine.
The post 12 things successful PPC managers do in the morning appeared first on …
When is a Session not a Session?
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Sessions are pretty arbitrarily defined, all too easily inflated, and far more complex than most realise.
The role technical SEO should play: It’s makeup
Columnist Clayburn Griffin argues that while technical SEO is important, it’s not a game-changer. Once you’ve implemented your technical optimizations, you still need to have something of substance to best your competitors.
The post The role technical SEO should play: It’s makeup appeared…
Please visit Search Engine Land for the full article.
Learning from Majestic – a talk with Dixon Jones and Mel Carson – part 2
In this series Bas van den Beld interviews Dixon Jones and Mel Carson of Majestic about all aspects of digital marketing and how Majestic fits into that.
Post from Bas van den Beld
2 strategic opportunities for local service area businesses
Are you having a hard time ranking in Google’s local results as a service area business? If so, columnist Corey Barnett has some ideas for how to improve your visibility.
The post 2 strategic opportunities for local service area businesses appeared fi…
A handy guide to content marketing for mobile
A responsive website is not a mobile strategy.
Tomorrow: new Yoast SEO! Content, content & content
Big news! Tomorrow we’ll update Yoast SEO. We have really awesome new features in our free plugin. You may have noticed our focus on creating high-quality content in our blog post and in our academy products. We really believe that writing quality content should be part of every SEO strategy. All about content! This new […]
Why should you enter the 2016 Search Engine Land Awards?
Perhaps the real question is, why wouldn’t you enter? For the second annual “Landy Awards”, we’ve added additional categories to highlight campaigns in various sectors of SEO and SEM, plus new team awards for both agencies and in-house search marketers. Upon hearing that we…
Please visit Search Engine Land for the full article.
Apple to introduce search ads to its App Store
In what seems like a stark contrast to Apple’s backing away from its longstanding mobile ad marketplace, iAd, the company will instead be getting back to the ad business, allowing app developers to pay for ads to appear on top of search results in the lucrative Apple App Store.
Web users think most outbound links are commercial [study]
The majority of links are considered to be commercial in nature, according to a new research.
Why do we link to other websites?
New research shows that organic links on the web often exist for explicitly promotional reasons.
A study of linking behaviour on the web was conducted between May and June 2016 in hope to understand the following:
- Why web publishers link
…
The post Why do we link to other websites? appeared first on DEJAN.
How Google May Map a Query to an Entity for Suggestions
Search predictions come from: – The terms you’re typing. – What other people are searching for, including trending searches. Trending searches are popular stories in your area that change throughout the day. Trending searches aren’t related to your search history. – Relevant searches you’ve done in the past (if you’re signed in to your Google … Continue reading How Google May Map a Query to an Entity for Suggestions →
The post How Google May Map a Query to an Entity for Suggestions appeared first on SEO by the Sea.
Video: What Parts of the Local Pack Will be Monetized?
Join Mary Bowling, Ed Reese and myself as we discuss: What Parts of the Local Pack Will be Monetized? I think that as a local SEO, one of the things you have to keep your eye on is how much is going paid and preparing yourself and your clients for the fact that Facebook and Google … Continue reading Video: What Parts of the Local Pack Will be Monetized? →
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Google: Autocomplete does not favor any candidate or cause
Google’s communications team and Matt Cutts come out to call the allegations that Google altered their search suggestions in favor of Hillary Clinton false.
The post Google: Autocomplete does not favor any candidate or cause appeared first on Search E…
Matt Cutts Responds To Claims Google Manipulated Hillary Clinton Search Results
Matt Cutts, the currently on leave Googler, who is one of the most well known Googlers to our audience, has spoken up about the claims that Google manipulated their search suggestions for Hillary Clinton.
He did this on Twitter…