Setting up AdWords website call conversion tracking just got a bit easier
Track calls from the phone number on your website with a couple of pieces of code.
The post Setting up AdWords website call conversion tracking just got a bit easier appeared first on Search Engine Land.
Please visit Search Engine Land for the full a…
Apple Maps Needs Some SEO Help…Better Hope It Doesn’t Get Any
Kind of big news in Apple Maps land. 9to5Mac reports that Apple Maps now has public web pages for some Points of Interest and Landmarks. And if these URLs are public, that means they’re indexed in Google, or at least some of them are: […]
The post Apple Maps Needs Some SEO Help…Better Hope It Doesn’t Get Any appeared first on Local SEO Guide.
Google Tests Shadows With The Card Style Layout
We keep on covering the card style layout but I wanted to share a variation of that layout with you.
Jeff Needles shared a photo on Twitter of the card style layout, the material design layout…
Google Showing Flights & Hotel Costs For Vacation Searches
Search for [caribbean vacations] or similar queries, Google may show you a box at the top of the search results for…
6 reasons why SEO fails, and how you can succeed at it
Columnist Trond Lyngbø believes that SEO can be a powerful addition to your marketing mix, but its success will depend on how intelligently you invest in it.
The post 6 reasons why SEO fails, and how you can succeed at it appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
CTR as a ranking factor: what we know so far and how to action it
For the last two years there has been much discussion and debate around whether click through rate (CTR) is something Google uses … read more
Google Testing Penguin In The Wild? Some Think So.
I am reluctant to write something about this because the chatter in the SEO community is all over the place. It seems like many are saying that Google is testing the new Penguin 4.0 update in the wild…
What Web Dev Inadvertently Taught Me about SEO
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Before Distilled, I was a Digital Producer (think: front end developer meets project manager) and worked on dozens of web development projects.
9 tools to help you succeed with Google SERP features
Columnist Jordan Kasteler notes that strong search performance requires more than just ranking well in organic results. The tools listed here can enhance your existing listings and help you to appear in other places on the search results pages.
The po…
eCommerce SEO checklist: 27 tips for a better online shop
There is so much you can do to optimize your eCommerce site for SEO, that we decided to write an extensive checklist about it. Word of warning: there’s more. Nevertheless, if you start optimizing all the things in this article, you are definitely doing a great job already :) 1. Branding The first thing you should be aware of is […]
72 Content Types you have to know about
Content isn’t just text. It’s a lot more. Find 72 different content types here and see which one fits you best.
Post from Bas van den Beld
12 companies hit with a Google manual penalty
Just in case you’re ever tempted to try a few black-hat practices to manipulate your search positions in Google, here are 12 tales to persuade you otherwise.
Autumnal Equinox & Fall Designs From Google, Bing, Dogpile & More
Today is the first day of fall for those in the northern hemisphere and the Doodle looks wicked similar to the vernal equinox Google had earlier this year. It clearly shows happy rocks with leaves falling off the tree. Google wrote the doodle shows “orange glow of fallâs falling…
Autumnal Equinox Google doodle welcomes first day of Fall in the Northern Hemisphere
To mark the Autumn season, Google brought back the same artwork from its Vernal Equinox doodle earlier this year.
The post Autumnal Equinox Google doodle welcomes first day of Fall in the Northern Hemisphere appeared first on Search Engine Land.
Ple…
Instagram content best practice: winning examples from global brands
This month saw the release of the 2016 cross-border business handbook: Going global with Facebook.
SearchCap: Google app deep links, AMP reports & the Possum update
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
The post SearchCap: Google app deep links, AMP reports & the Possum update appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
Why is $GOOG so Obsessed with Afternoon Tea?
Google has long been trying to compete with Yelp on the local review front, however, getting community involvement has always seemed like a challenge for them. After Yelp CEO Jeremy Stoppelman’s recent embarrassing exchange with the affable Mike Blumenthal on Twitter, I switched off of Yelp and took my talents to GMB, and I have to […]
The post Why is $GOOG so Obsessed with Afternoon Tea? appeared first on Local SEO Guide.
Five tips to maximise content ROI for every industry
An effective content marketing strategy needs to be customised to the demands of each industry. Here are five tips to increase your ROI.
Everything you need to know about Google’s ‘Possum’ algorithm update
Wondering what’s up with local search rankings lately? Columnist Joy Hawkins has the scoop on a recent local algorithm update that local SEO experts are calling ‘Possum.’
The post Everything you need to know about Google’s ‘Possum’ algorithm update appeared first on Search Engine…
Please visit Search Engine Land for the full article.
Google AMP Trumps App Indexing In Google Mobile Search Results
Another update to the data anomalies page this morning was for the Search Analytics report section which says that App Indexing users may see a drop in the impressions and clicks because AMP now will be listed before App URLs…