Rise in voice search for local businesses brings new opportunities and challenges
Voice search is growing exponentially, and when something becomes this prominent it behoves the major search engines to make changes to the ways they work to make these experiences more fluid and enjoyable for the end user. Jamie Pitman reviews consumers’ current use of voice search with regard to local search and how you can optimize for future growth
Google Search Console releases URL inspection tool
Check out the new tool that shows you details about how Google crawled, indexed and processed a specific URL on your website.
Please visit Search Engine Land for the full article.
5 Tips to Choosing Your Winning Business Domain Name
Making a great first impression starts with your domain name.
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Five Years of Google Ranking Signals
unsplash-logoBraden Collum Organic Search Ranking Signals 1. Domain Age and Rate of Linking 2. Use of Keywords 3. Related Phrases 4. Keywords in Main Headings, Lists, and Titles 5. Page Speed 6. Watch Times for a Page 7. Context Terms on a Page 8. Language Models Using Ngrams 9. Gibberish Content 10. Authoritative Results 11. […]
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Search Buzz Video Recap: Google Chatter, AdWords Shutting Old Down, AMP, Search Console, Bing, Assistant & More
There was even more chatter of Google algorithm and ranking changes this week…
SearchCap: Google search verification, Google legal woes & voice assistants
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
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Google invites more entities to take control of their Knowledge Panels and ‘get verified’
Suggest a featured image and control other factual information in the panel.
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YoastCon 2019: Get your early bird ticket NOW!
YoastCon 2019 is going to be epic. On February 7 & 8, we’re hosting Europe’s best SEO and marketing conference in the Netherlands! It’ll take place in the Vereeniging in Nijmegen, just around the corner of our Yoast offices. Let me tell you all about our amazing speakers and the chock full schedule we’re currently […]
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Octavia E. Butler Google Doodle – The Science Fiction Writer
Today on Google’s home page in the United States is a special Google Doodle, logo, for Octavia E. Butler, the American science fiction writer…
Google Search For Your Account Privacy & Security Settings
Google announced yesterday they are rolling out on Android now and iOS later a new and improved way to manage your Google Account…
Google Assistant Gets More Natural “Continued Conversation”
Google announced yesterday that they have upgraded the Google Assistant to hold a conversation with you in a more natural way with “Continued Conversation…
Google: Using The Meta Keywords Tag Won’t Cause A Search Penalty
We know that Google says you can spam and stuff the meta keywords tag all you want, it won’t cause a penalty because Google simply ignore the meta keywords tag…
Google John Mueller: Keyword Stuffing Should Not Warrant Removal From Index
Google’s John Mueller said on Twitter that he doesn’t believe things like keyword stuffing should lead a site or page to be removed from the Google search index. He said “IMO keyword stuffing shouldn’t result in removal from the index…
Basic SEO training / SEO for beginners: What’s the difference?
Yesterday, Yoast Academy released a new and improved Basic SEO course. But wait, didn’t Yoast release a free SEO for beginners course just a couple of months ago? Yes, we did. So what’s the difference? Doesn’t the SEO for beginners training also cover the basics? Why should you pay for access to the Basic SEO […]
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Antitrust, data and consumer privacy will take center stage at new FTC hearings
Will they lead to a new Google investigation, more Facebook scrutiny?
Please visit Search Engine Land for the full article.
Craving some SEO & SEM insights? Come to SMX East
SMX is the only conference series that is 100% dedicated to search!
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Voice search & virtual assistants — SMX Advanced Session Recap
With over 420 million voice assistants sold, it’s clear that SEOs need to optimize their content for voice search. Contributor Eric Enge recaps the session and covers the opportunities and challenges voice search presents.
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Practice useful marketing for local business content success
As a small business owner, you fight big brands and a ranking system that favors them. How can you compete? Contributor Jamie Pitman shares 3 tactics to take on the competition by using smart and useful content.
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Search in Pics: Google family house, meeting capsules & old IBM storage
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Google doodle honors science fiction writer Octavia E. Butler
Google’s logo represents a woman who used her social anxiety to write beautiful science fiction.
Please visit Search Engine Land for the full article.