Google Local Panel Shows Products & Services Section
Andy Simpson posted on Twitter and in the Local Search Forums a screen shot of Google showing a products and services section in the local panel result for a business. In Google My Business you have the option to fill in your products and services but…
October 16, 2018 Google Search Algorithm Update
Trust me, I am even getting tired of reporting on Google search algorithm updates – we’ve had so many but there are numerous signs of another update. One that touched down yesterday late morning, October 16th. Most, not all, but most of the automated…
How voice queries are showing up in search data
The rise of voice search is no secret, and many companies are still wondering how to address it. When it comes to search data, how can we monitor which queries are from voice? In this article, Jason Tabeling shows how he finds insights into voice search from his own company’s data.
SearchCap: The open marketing cloud, Bing improves web crawler efficiency, more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Please visit Search Engine Land for the full article.
The Open Marketing Cloud: A no-BS demo of Mautic’s marketing automation platform
[Reminder] Live Webinar: Thursday, October 18, at 1:00 PM ET (10:00 AM PT)
Please visit Search Engine Land for the full article.
What is a canonical URL?
As a website gets bigger, it’s often hard to prevent pages from becoming duplicates or near-duplicates of each other. This can cause duplicate content issues. If you have two similar pages, and they are both eligible to rank for a certain keyphrase, the search engine simply doesn’t know which of the two URLs it should […]
The post What is a canonical URL? appeared first on Yoast.
The Facebook Pixel Update: What It Means & How To Use It
On October 5th, Facebook followed Google’s lead in updating tracking capabilities to include the ability to better track consumers through multiple sites on Safari using first-party cookies. Dig into what this update means and how it might affect your business’ Facebook advertising.…
The post The Facebook Pixel Update: What It Means & How To Use It appeared first on Seer Interactive.
Bing says it is improving web crawler efficiency
Bing is working on making sure its crawler doesn’t miss new content and at the same time overload your web servers.
Please visit Search Engine Land for the full article.
Google My Business Insights Queries Report One Quarter Date Range Available
Google My Business Insights which gives you analytics around how well your Google local listings are doing, added a quarter filter date range to the new queries report. Google added a queries report back a few months ago, it only offered a week and mo…
SearchCap: Schema strategies, Google Shopping Insights, Google Cache
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Please visit Search Engine Land for the full article.
Google Ads Report Editor gets two new landing page reports
New columns are available with an update to what was the final URL report.
Please visit Search Engine Land for the full article.
Developing a schema strategy for local business: An interview with Schema App’s Martha van Berkel
Semantic markup offers the most clear-cut opportunity to tell search engines about your small business website. Discover the benefits and learn how you can get started.
Please visit Search Engine Land for the full article.
Agencies: Stop talking about links, and start talking about ROI
Recently, we’ve been seeing more and more case studies, conference presentations and blog posts about grand pieces of content building impressive volumes of links. They’re hugely expensive pieces of content, which on the surface look exciting and impactful. But the trouble is this: whenever you try to pin down the exact ROI of these campaigns, […]
The post Agencies: Stop talking about links, and start talking about ROI appeared first on Builtvisible.
Google updates Shopping Insights for product search data and trends
Marketers and retailers can get more comparative brand data with the latest update.
Please visit Search Engine Land for the full article.
7 common SEO mistakes most WordPress bloggers make
What not to do: WordPress mistakes that can negatively affect your blog’s SEO.
Crawl efficiency: making Google’s crawl easier
Search engines crawl your site to get the contents into their index. The bigger your site gets, the longer this crawl takes. It’s important that the time spent crawling your site is well spent. If your site has a 1,000 pages or less, this is not a topic you’ll need to think about much. If you intend […]
The post Crawl efficiency: making Google’s crawl easier appeared first on Yoast.
GoogleBot Favicon: Google Has A New Favicon Crawler
Google may have a new web crawler that specifically looks for Favicons, the little icons you see in your browser bar next to the URL. Favicons are associated with a particular website or web page and can be customized by the site owner.
Google Search Algorithm Updates Impact Sites That Didn’t Have Ranking Changes
Google’s John Mueller said that most Google Search algorithm updates will have an impact on every site, even if the site did not see any ranking changes. John said on Twitter “our algorithms generally affect all sites in the search results, though not…
Google My Business Dashboard Adds Map To Address
The Google My Business dashboard typically by default only shows the address without a map on the info tab when you are looking to edit your address. But it seems Google is changing that to show a visual map even before you edit your location.
New realities of mobile page speed measuring and how to adjust to them
Page speed is a high SEO and UX priority, but how does Google calculate load speed? In this article, Aleh Barysevich explores different speed measurement tools and shows which you should focus on.
Post from State of Digital Guest Contributor