Category: Search Engine Watch

The former Formula One president wants Google to create a special algorithm to detect and delete certain content – specifically, of him participating in an S&M party. Google says doing so would create an “unprecedented new Internet censorship tool.”

Topsy has indexed billions of tweets – 425 billion of them to be exact – and now made them all available for searching. While some of the features are only available in their Pro tool, Topsy has made available some search data from tweets for free.

Two of Bing’s search products got makeovers this week. Bing Video has streamlined its look with a redesign from the ground up. And Bing News also got an updated look, with a more natural feel for reading headlines and trending stories.

ShopIgniter released findings of research that showed Facebook posts with photos received the highest click-throughs in organic and the most engagement on the paid side compared to other updates like offers, questions, and more.

If you’re creating web pages of automatically generated text and snippets, you should be aware that Google can and will penalize you. And if, as a user, you find these types of pages in Google’s search results, you can send in a spam report.

A pastel Google Doodle today celebrates pioneering social worker Jane Addams, the first American woman to win the Nobel Peace Prize. The Doodle features Hull House, which provided social, educational, artistic, medical, and day care services.

Check out this huge collection of insights from leading brands and thought leaders in the earned media and digital marketing space on the rise of earned media, the future of search and SEO, mobile, content marketing, social, and metrics that matter.

Clients with small budgets often are expecting a lot more than their budget will actually pay for. Here’s how you can best manage client expectations from the outset in terms of time, tasks, budget, and establishing key performance indicators.

Confused about how Google Places is different from Google+ Local? You aren’t alone. Do you need one, both, or neither? Google hasn’t made it easy for small, local businesses to understand, and it’s left many frustrated. Let’s clear up the confusion.

Nine Bay Area Meetup Groups plan to converge on the SES San Francisco conference next week. Here, organizers of several of these groups share insights on good, bad, and ugly industry developments; budget priorities; and top tips for holiday success.

Yahoo has finally unveiled the logo that it spent 30 days counting down to releasing. Its new logo, designed over on weekend this summer, isn’t dissimilar to previous Yahoo logos. It has a slightly slimmer font and retains the exclamation mark.

Excel is amazing. Many easy-to-use tricks are built-in just waiting to be utilized to make your data easier to manage. These shortcuts aren’t revolutionary, but incrementally will add up and help you reclaim some valuable time every day.

When getting started in international SEO, one of the most important items of an optimal strategy includes how to properly structure your domain name and URL to signify the country the website is targeting and/or language the website is in.

A new report looks at some key battles in video games, smartphones, tablets, and web browsers in the run-up to the holiday season, identifying which brands’ commercials are attracting the most attention online and which desperately need an upgrade.

The Android 4.4 operating system will be called KitKat. A deal with Nestlé, which owns the Kit Kat name, came about after a decision by Google to take a break from the norm and name its latest OS after a candy bar. No money changed hands.

Ever since Facebook hashtags launched, marketers have been trying to determine ROI. So far, reports have shown that hashtags may not be performing up to par. In fact, a new analysis shows engagement and viral reach is down on posts with hashtags.

When it comes to geo-targeting, there are many creative ways to be more precise and relevant without limiting reach. Here are five geo-targeting techniques that can greatly improve performance and ROI in Google AdWords campaigns.

Would you buy a used car without checking it out first? Or a house, a surgeon’s services, or a babysitter? Your livelihood deserves at least as much consideration. When trying to hire a reputable SEO, do your homework and protect your investment!

If you’ve received this warning, it’s because Google has determined your site isn’t serving the best possible quality of content for your visitors, primarily because it’s either nearly non-existent, or the content isn’t unique or original.

At SES San Francisco, Andrew Edwards will be talking about all things convergence analytics – trends, technologies, and challenges. Here, Edwards offers an introduction to convergence analytics and why it’s changing business analytics forever.