Category: Search Engine Land

Looking for insights into newer markup options and advanced structured data? SMXpert Alexis Sanders shares additional pointers to help you refine, update and optimize your content.

Please visit Search Engine Land for the full article.

Get more from your PLA ad spend by out-thinking your competition.
Please visit Search Engine Land for the full article.

Please visit Search Engine Land for the full article.

♫ Here’s the story of a lovely conference…♫
Please visit Search Engine Land for the full article.

Please visit Search Engine Land for the full article.

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Please visit Search Engine Land for the full article.

Please visit Search Engine Land for the full article.

Google has made some significant changes in the area of local search. Contributor Wesley Young gives an overview of the important changes and shares tips on how to keep your local business visible in the search results.
Please visit Search Engine Land …

Published on this date in 1570, Ortelius’ “Theatrum Orbis Terrarum” included a collection of maps from scientists, geographers and cartographers.
Please visit Search Engine Land for the full article.

Please visit Search Engine Land for the full article.

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Please visit Search Engine Land for the full article.

Please visit Search Engine Land for the full article.

Contributor Amanda Krause explains how to utilize ZIP code targeting to improve ad relevance and conversion rate for multilocation paid advertising campaigns.
Please visit Search Engine Land for the full article.

Please visit Search Engine Land for th…

Search Engine Land and SMX have created the ultimate SEO Guide — just for you!
Please visit Search Engine Land for the full article.

Please visit Search Engine Land for the full article.

Contributor Frederick Vallaeys urges advertisers to adopt the feature now, before it’s required, especially if you’re working with mobile landing pages.
Please visit Search Engine Land for the full article.

Please visit Search Engine Land for the full article.

Is your PPC program behaving badly and blocking out perfectly acceptable traffic? Contributor Andrew Goodman looks at five ways to relax an over-tightened account.
Please visit Search Engine Land for the full article.

Please visit Search Engine Land f…

Please visit Search Engine Land for the full article.

Please visit Search Engine Land for the full article.

Even if Apple’s smart speaker sales don’t grow, they could still generate $800 million this year.
Please visit Search Engine Land for the full article.

Please visit Search Engine Land for the full article.

In addition, Chrome will mark all HTTP web sites as not secure.
Please visit Search Engine Land for the full article.

Please visit Search Engine Land for the full article.

The latest versions of Bing Ads Editor for Mac and Windows have new features.
Please visit Search Engine Land for the full article.

Please visit Search Engine Land for the full article.

Labels and structured snippet management add more power to the Mac version of Bing Ads Editor.
Please visit Search Engine Land for the full article.

Please visit Search Engine Land for the full article.

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Please visit Search Engine Land for the full article.

Please visit Search Engine Land for the full article.

In the first of a six-part series on negative SEO and its effect on links, content and user signals, contributor Joe Sinkwitz sets the tone by dispelling myths and providing definitions of key concepts.
Please visit Search Engine Land for the full arti…

Advertisers using third-party click measurement systems need to prepare for parallel tracking. AdWords will automatically redirect some HTTP ad clicks to HTTPS landing pages.
Please visit Search Engine Land for the full article.

Please visit Search En…

How it works and what makes MSAN different from other ad networks
Please visit Search Engine Land for the full article.

Please visit Search Engine Land for the full article.