Category: Search Engine Land

The fine would be just over $10,000, but Russian officials are seeking penalties of 1 percent of global revenue going forward.

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Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

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Optimizing marketing ROI with Salesforce and call analytics.

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To get the most out of a single video for a campaign, pair it up with a custom label that constantly refreshes and excludes the proper audiences.

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And it is back! Google may now show no search results in the search results for some queries.

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They argue in an open letter to the European Commission that Google’s auction-based remedy to antitrust claims is fundamentally flawed.

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Recent updates have made Showcase ads appear for more specific queries while the addition of video is giving retailers a new, visual way to promote their brand.

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Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

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Get MarTech Today’s “Enterprise Paid Media Campaign Management Platforms.”

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The importance of video marketing continues to grow and video SEO is an effective way to differentiate your brand and outrank your competitors.

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Were you getting traffic in Google from video carousels or image carousels? There was a change that might impact you.

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iPhone users can now trigger “OK Google” by just asking Siri.

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Shopping, local searches and audience optimizations are three of the biggest considerations to keep in mind.

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Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

Please visit Search Engine Land for the full article.

The paid search results of the upcoming holiday season will be heavily dependent on Google Shopping performance for many retailers. But how will Google Express factor into it?

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By joining forces with brands, retailers making a PLA co-op spend can bid more aggressively and expand their profile where it matters.

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The box and whisker visualization offers a view of both the mean and median along with four quartiles to identify statistical outliers. This is part two of a three-part series about Bing’s data distribution tools.

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Throughout the week, advertisers will be able to see how their campaigns are trending over last year.

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Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

Please visit Search Engine Land for the full article.

We’re holding a totally unauthorized vote to rename exact match. Cast your best ideas!

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