Think like a search marketer to drive growth with YouTube
Custom intent audiences help reach people who have recently searched for your keywords. Contributor and Googler Matt Lawson runs through how you can use your search skills to make the most on YouTube.
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Not just for auto anymore: Google tests giant image search ads in new verticals.
The ads feature a carousel of images.
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Google Q&A: More than 90 percent of questions unanswered by business owners
The answers that are there are mostly coming from Local Guides, who may or may not provide accurate information.
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Google Search Console adds Products to enhancements reporting section
An exciting new feature has quietly launched in Google Search Console for sites with products.
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Video comes to Google responsive display ads
Along with video options, Google introduced two new reporting options to help advertisers better evaluate their responsive display ads.
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Building a competitor analysis is a process, not a single event
During SMX West, Andrew Ramm and Sean Murphy outlined strategies to stay ahead of the competition.
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Google doc rekindles myth that click-through rate affects rankings
Despite repeatedly saying they do not use click data for search ranking purposes, a fresh document triggers confusion around the topic again.
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The Dummies Guide to Enterprise Customer Data Platforms
Learn to integrate data from all sources, segment a buyer profile, create optimal buyer models, and more.
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Coveted featured snippet space is more exclusive than you think, study shows
A new study on featured snippets in Google shows you how competitive this search real estate can be.
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Waze partners with WPP to literally drive traffic to retail stores
The partnership will launch in North America and parts of Europe.
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Google Search Console sending alerts for big ranking, traffic drops
Google is sending out a new type of alert from Google Search Console.
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Advertisers can now view Google mobile speed scores for more landing pages
Google Ads tweaked its mobile speed score algorithm to reduce the number of ad clicks needed to generate a result.
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