Category: Search Engine Land

Local Guides are part of the reason GMB and Maps are so successful.

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The local search updates this month seem to be about relevance and how Google understands search terms for a business. But a lot of new spam is surfacing as well.

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Do you love cheese? Well, John does.

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The new look comes with additional feature support.

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Search is complicated. The WSJ appeared set on seeing that complexity through a conspiratorial lens.

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The media narrative has turned against big tech, and this is an example.

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From optimizing for omnichannel ROI to dialing up in-store foot traffic, Google outlined key considerations for holiday campaigns at SMX East.

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Are small businesses not using email or digital advertising? The ‘Google Analytics for Local Businesses Study’ looked at 11K local businesses.

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Aleyda Solis and Chris Long share their approaches to using Schema to increase organic search visibility.

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3 lanes, no limits. Check out the sessions coming to SMX West 2020!

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Customer journeys are getting more complex and less linear, which means it’s more imperative than ever for advertisers to understand the advanced technologies and innovations that drive meaningful brand engagement.

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The search veteran discussed how Google is entering new markets and what brands can do to insulate themselves.

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This script emails you when the percentage of disapproved products in your feed has exceeded the limit you’ve set it, saving you the time and tediousness of manually vetting the Google Merchant Center.

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Company run by local search veterans Mike Blumenthal and Aaron Weiche joins a larger portfolio of software companies.

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Get the recognition your team deserves. Enter your best-performing campaign now.

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Daniel Waisberg from Google has started a new video series to help you learn how to get the most out of Search Console.

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The service is Google’s first real foray into SaaS for SMBs.

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The new resource breaks down key facets of paid search marketing, from ad types, to analytics and more.

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Search marketers should stay vigilant for redirects on referrer click reports as there is more to a click than meets the eye.

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Google doesn’t hate your website, AdWords don’t impact SEO and ‘freshness’ and keywords are not as important as you think.

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