How to win Agency of the Year: Interview with a judge
Past winners of our coveted Agency of the Year awards — awarded for both SEM and SEO specialties — have included Metric Theory, Rise Interactive, Wolfgang Digital and Wpromote. Make 2020 the year you and your team are awarded the highest honor in search.
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Will the Discover feed be Google’s next cash cow? What advertisers are saying about Discovery campaigns
Early looks at the new campaign type and native ad formats that have had little fanfare since launching in beta last year.
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Who’s winning on Amazon right now?
The winning advertisers understand how third-party sellers, algorithm-driven metrics and Prime work in the Amazon ecosystem.
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Choosing a marketing automation platform
Who are the major vendors? What should I be looking for? What are the costs?
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Google has stopped deduplicating right-sidebar featured snippets
Google still plans to remove featured snippets from the right rail on desktop and move the feature into the main listings.
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Video: Lisa Barone on the early days of SEO blogging
Hope you have fun watching two bloggers joke around with each other.
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Beyond Google and Facebook advertising: 17 ad platforms you should try
Expanding your use of advertising platforms can help your campaigns reach target audiences not on traditional platforms through text, video and audio ads.
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DuckDuckGo has other ideas for Google’s EU search choice screen
The changes include more search engine options and an introductory screen aimed at reducing bias.
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Free Search Marketing Expo passes are here!
Join hundreds of like-minded marketers February 19-20 for a rewarding training and networking experience!
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Google Search Console launches new removals tool
The new tool temporarily block URLs from showing in Google, it shows outdated content and content filtered by SafeSearch.
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Updated (again): A visual history of Google ad labeling in search results
A look back at how Google has treated ads in search results, from blue shading to the latest version of today.
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Botify partnership with Microsoft brings real-time content indexing to Bing
Immediate indexing and more control over content are the benefits for publishers and site owners.
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What local SEOs should focus on in 2020
Four experts offer their top 3 recommendations for local search marketers.
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How to optimize your website’s crawl budget
The best approach to optimize the crawl budget is to start with improving overall site speed and simplifying site structure to help both users and the Googlebot.
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Your reputation depends on a solid (and legal) online review strategy
As consumers rely more heavily on online reviews, having a strong review management strategy in place can help your online reputation stand out.
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Google to experiment with more desktop search changes after favicon/black ad label rollout
Expect more changes to how your search snippets in Google search are rendered on desktop.
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