How Chat GPT is changing SEO
When Chat GPT launched in November last year, it changed the internet. Today, we speak to some startups and experts to understand how ChatGPT is changing SEO
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Optimize Google’s new Interaction to Next Paint metric
Interaction to Next Paint is becoming one of the Core Web Vitals metrics that impact Google rankings. Learn what this change means and how you can optimize your website
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Recovering your organic performance after a site migration
Ensure your traffic loss is legitimate Data tracking is a key element in migrations which too often goes missed. Outages in data tracking can happen at the best of times; therefore, the chances of this going wrong during a migration are even higher. Furthermore, even with badly executed migrations, it’s very rare that all forms […]
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Marketing through uncertainty: how retail brands can adapt to a changing market
What is the current state of the retail market? Cost of living is a crucial factor that affects everyone’s daily life. Recent increases in transportation, energy prices and a 16.9% increase in food cost (year-on-year in December) are impacting people’s ability to make ends meet. As a result of this, the way people are purchasing […]
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SEOpinions Q2 2023 | CRO & SEO, AI Chatbots in Search, & GA4
Our VP of SEO, Travis Tallent is back with his latest edition of SEOpinions, giving you all the latest Search insights to cut through the noise. Here’s what you can expect in the full edition: Get ahead of Google’s next update: Combine CRO & SEO to win BIG It’s likely no surprise to you, as […]
The post SEOpinions Q2 2023 | CRO & SEO, AI Chatbots in Search, & GA4 appeared first on Brainlabs.
Free SEO course for beginners
In this free SEO course for beginners and professionals alike, I take you through exactly what you need to focus on to improve your traffic numbers from Google through search engine optimization best practices.
Read the full article here Free SEO course for beginners © Copyright 2006-2021 Shaun Anderson
Search engine friendly URLs SEO checklist (2023)
This article examines the significance of search engine-friendly (SEF) URLs in enhancing a website’s ranking on Google. It offers practical advice on creating SEF URLs that boost website usability and enhance search result visibility.
Read the full article here Search engine friendly URLs SEO checklist (2023) © Copyright 2006-2021 Shaun Anderson
How to submit a site to search engines
If you are a website manager or business owner who wants to check if your website is listed in Google or find out how to submit your website to Google this article is for you.
Read the full article here How to submit a site to search engines © Copyright 2006-2021 Shaun Anderson
Link building for beginners (How to build links to your site)
This article discusses modern link-building tactics and strategies. It is focused on the beginner who wants to understand the benefits and risks of link-building. This article focuses on legitimate link-building tacts and strategies, not black-hat link-building tactics.
Read the full article here Link building for beginners (How to build links to your site) © Copyright 2006-2021 Shaun Anderson
E.E.A.T. SEO Checklist 2023
This is a 300-point in-depth SEO checklist for in-house or outsourced website developers and managers (with limited technical jargon) on reviewing your website to ensure it meets Google Search Quality Evaluator ratings.
Read the full article here E.E.A.T. SEO Checklist 2023 © Copyright 2006-2021 Shaun Anderson
SEO checklist in Excel (2023)
The SEO Checklist in Excel is an excel spreadsheet to help you manage your SEO (search engine optimisation) project from both a site-wide level and a page-level perspective.
Read the full article here SEO checklist in Excel (2023) © Copyright 2006-2021 Shaun Anderson
Five video optimization tips to help boost your landing page conversions
Videos can considerably increase your landing page conversions, if you use them right. They will also help you create additional traffic and product discovery channels
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Strategy is important but execution is everything: here’s what you missed
How can I spread awareness of SEO to senior stakeholders in my business? One of the first steps to getting your recommendations implemented is getting the buy-in from relevant stakeholders within your company, which can be achieved through some education. Once stakeholders understand the value of SEO, then getting approval and implementing strategies become a […]
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SEO tutorial for beginners
If you are a beginner to SEO (search engine optimisation), or a website developer, manager, or designer wanting to learn about the basics of SEO, you are in the right place. This SEO tutorial is a beginner’s guide to Google SEO and offers you an introduction to the basics of Google search engine optimisation. This […]
Read the full article here SEO tutorial for beginners © Copyright 2006-2021 Shaun Anderson
How to optimise product pages to minimise returns
Why e-commerce sites should be interested in optimising product pages to reduce returns Brands often focus on product page conversions for a boost in sales and forget about the impact of returns on your brand’s profit margin. Mishandling returns are a missed opportunity for creating long-term customer relationships and repeat purchases and a significant loss […]
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Seven huge, yet common SEO mistakes to avoid in 2023
Here are some of the most common SEO mistakes that could be sabotaging your online presence and how to avoid them in easy steps
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Seven tips to optimize page speed in 2023
Over the last few years Google has increased the impact that page load time has on how high your website ranks. Try some of these tips to make your website fast and take advantage of new browser features.
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Why are your SEO reports being ignored?
9 reasons why your SEO reports are being ignored 1. They don’t focus on what really matters to your brand Rather than reporting only on SEO metrics – such as visibility or rankings – you should also focus on what’s important to your business. For example, if you work for an e-commerce brand, you might […]
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Control the controllables: how to benefit from changing consumer demand
The challenge There’s no denying it: consumer demand is heavily influenced by a multitude of factors that are entirely outside of our control as digital marketers. At no point has this been clearer than during the COVID pandemic. The graph below shows just how wildly demand fluctuated for toilet roll as people stockpiled everyday items […]
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Five things you need to know about content optimization in 2023
Discover 5 must-know factors for successful content optimization, including the emerging technologies and significance of audience behavior.
The post Five things you need to know about content optimization in 2023 appeared first on Search Engine Watch.