6 guiding principles to leverage AI for SEO content production

AI can be a helpful tool for search-driven content production, but without these guiding principles, you might not see results.
Google Search Console reporting error for product snippets

You may have noticed a spike in impressions and clicks between May 15 to May 27 – it was a bug.
Google responds to leak: Documentation lacks context

Google won’t comment on the specific elements in the document, in order to keep its ranking system safe and secure.
How to create and configure custom dimensions in GA4

Get more granular site analytics by creating custom dimensions in Google Analytics 4. Here’s how to set them up through Google Tag Manager.
How to set up Google Search Console Api
How to set up Search Console Api access
Read the full article here How to set up Google Search Console Api © Copyright 2006-2021 Shaun Anderson
HUGE Google Search document leak reveals inner workings of ranking algorithm

The documents reveal how Google Search is using, or has used, clicks, links, content, entities, Chrome data and more to rank content.
3 common B2B SEO mistakes sabotaging cost per lead

Be careful not to ONLY rely on paid media in B2B. Here’s why SEO and content can reduce CPLs years from now.
How to build a better remote team at your digital marketing agency

Learn how a personality strength assessment tool can help you identify team members’ strengths and drive greater success.
Google testing blue visit button for search result snippets

These are really big and visible buttons that may encourage a higher click-through rate from the search results.
Google AI Overviews under fire for giving dangerous and wrong answers

Your Money, Your Life seems to not apply to AI Overviews. Google advises users to run with scissors, cook with glue and eat rocks.
Improving content quality at scale with AI

Discover how to leverage AI to uncover unanswered questions in your content, helping you enhance and improve it.
How important are backlinks for SEO in 2024?

Do backlinks remain a crucial factor for SEO? Or has their importance been diminished in 2024? We help separate fact from fiction.
New for 2024! Compare 16 top SEO platforms

Whether you’re looking to revamp your SEO strategy, upgrade your toolkit, or stay ahead of industry shifts, this guide has you covered.
Google Analytics GA4 shows real-time users in the last 5 minutes

Previously, GA4 only showed this metric over the past 30 minutes.
Google AI Overviews, clicks and traffic impact: Unraveling the mystery

What’s up with the Google AI Overviews click-through rates? Let’s explore some math, sleights of hand and corporate miscommunications.
Driving traffic but not leads? How to win with SEO and CRO

Combining SEO and CRO forms a harmonious union. Explore these helpful tools and tips if you’re struggling to convert traffic.
Broad vs. deep expertise: How to decide which is right for you

Should you develop broad or deep subject matter expertise? Here are five tips to help you make the best decision.
Survey: Shoppers open to using AI search to discover products

55% of consumers believe generative AI search engines could make it easier to discover products and services.
Bing Search outages since early this morning

Third-party search services that use Bing are also offline, including DuckDuckGo, ChatGPT Search, Copilot and more.
Google Ads VP dodges questions on AI Search impact to publishers

Google’s Shashi Thakur tells us that users love AI Overviews and click on links. But he has no stats to share at this moment to prove that.