Creating Content For Online Stores (when people don’t really read)
Content is on top of every digital marketer’s priority list. We need to design sites in a way that users can easily scan the copy to improve user experience
Post from Clarissa Sajbl on State of Search
Creating Content For Online Stores (when people don’t really read)
How to spot a bad link – Paul Madden at #BrightonSEO
A write up of Paul Madden’s session at Brighton SEO, April 2013
Post from Paul Rogers on State of Search
How to spot a bad link – Paul Madden at #BrightonSEO
Mastering PPC: What Is a Conversion?
One of the best questions I’ve been asked during a job interview is “How would you explain your job in PPC to your grandmother?” After the interview I called my actual grandmother (Shout out Jean!) and tried to explain my job using colorful real world examples and phone book analogies. At the end of my (completely unprompted […]
Penguin 2.0 Forewarning Propaganda?
Eric Enge recently published an essay entitled “Penguin 2.0 Forewarning: The Google Perspective on Links”. I know about it because Matt Cutts referred to it as a “good article”. It was about links and link building, and Google’s Penguin updates. For those who don’t know, Penguin Updates are updates Google pushes out which penalize web […]
Mastering PPC: The Learning Never Stops!
While Paid Search came from small beginnings (Adwords launched with only 350 accounts), it has now blossomed into a significant part of the marketing mix, and shows no signs of slowing down. Changes, both good and bad, are constantly rolled out and it’s more important than ever to stay on top of this ever-changing industry. […]
Google Claim No Need To Hit Panic Button Just Yet
Amid all of the Google algorithm updates and alterations that we have seen become more frequent, fear has started to creep in for a large number of website owners that have found that their site is being linked to by a third party site that appears to …
Advanced SEO troubleshooting: Why isn’t this page indexed?
UPDATED: APRIL 3RD 2013 Some of you seasoned pros will likely find this post of n00b status, but chances are that you’ve made a silly mistake at one point (or two) in your SEO career. This happened to me and Continue reading »
SEO Tutorial For Beginners 2013
**Updated for 2013 Here are some free search engine optimisation tips for you to create a successful site. I deliberately steered clear of things that might be a bit grey, as what is grey today is often black hat tomorrow, as far as Google is concerned…
Linkgex: Tool to Get Links to Specific Subsets of Pages
Recently I have found myself fairly frequently wanting to get links that are linking to a certain sub-section of a website (i.e. links to only certain pages on the domain). Reasons why this might come about: to know how many Continue reading »
Mastering PPC: Understanding PPC and SEO
As a digital marketing agency specializing in search, it shouldn’t surprise you to hear that we’re regularly asked what the difference is between PPC and SEO. So let’s run through each! Pay-Per-Click (PPC): PPC advertising, also known as “Paid Search” or “Search Engine Marketing (SEM)”, is the process of paying for advertising on sites and search […]
Tracking Image Search In Google Analytics
The Internet is becoming increasingly visual but the standard Google Analytics default lumps image search traffic in with organic traffic. The problem with that is these two types of traffic have radically different behaviors. So here’s a quick way for you to track image search in Google Analytics to gain insight into how images are […]
Tracking Image Search In Google Analytics is by AJ Kohn, originally posted on Blind Five Year Old.
Search Engine Submission Services? DON’T – Here’s Why…
This is a short post – and a very basic post – but a needed one. Think of this like a PSA that is attempting to pay it forward to new marketers everywhere. In doing some keyword research today, I was a little startled to see tens of thousands of searches being performed around the […]
The post Search Engine Submission Services? DON’T – Here’s Why… appeared first on Sugarrae.
New Domain Extensions (gTLDs) Could Change Everything
A slew of now top level domains are coming, thanks to a bold move by ICANN originally intended to spur innovation on the web. “What would you do if you could register any top level domain“, they asked the world’s entrepreneurs. Free of constraints of name availability on the standard dot com and other top […]
Google changes – Results for similar searches
I haven’t seen this before, It would appear that Google have started replacing some organic positions with Results for similar searches : https://www.google.co.uk/search?hl=en&safe=off&q=how+to+ask+a+guy+for+his+jacket Dave Google changes – Results for similar searches is a post from: Dave Naylor’s SEO Blog.
Google changes – Results for similar searches is a post from: Dave Naylor’s SEO Blog.
The post Google changes – Results for similar searches appeared first on SEO Blog by Dave Naylor – SEO Tools, Tips & News.
Jack Wills Best Summer Job – Data Leaked
A friend of mine was voting for his friend on a contest for a Jack Wills Summer Job (http://www.jackwills.com/en-gb/bestsummerjob and #BSJIGB on Twitter) on Tuesday and as a web developer he was curious what voting system they were using and in fairness so was I. Armed with his developers toolkit he decided to go take […]
Jack Wills Best Summer Job – Data Leaked is a post from: Dave Naylor’s SEO Blog.
The post Jack Wills Best Summer Job – Data Leaked appeared first on SEO Blog by Dave Naylor – SEO Tools, Tips & News.
Scraping for Dummies with Outwit (a Marketer’s Best Friend)
Pulling data sucks. It’s mind-numbing. Outwit is a fantastic tool that’s saved me hours of manually pulling data and helped build links, create assets, identify architecture issues and so much more. Outwit is meant for non-programmers. It is great for: – harvesting infographic data that might not be easily accessible – pulling prices from websites […]
Bing People Snippets
This morning (thanks to a tip from Search Engine Roundtable) I began researching what looked like authorship snippets on Bing. While it’s only been an hour or so here’s what I’ve seen and what I think I’ve figured out. People Snippets The new faces (for the most part) showing up in Bing search results are […]
Bing People Snippets is by AJ Kohn, originally posted on Blind Five Year Old.
Build Your Authority Not Your Author Rank
It’s been a frustrating few weeks of discussion about Authorship and Author Rank. Here I will present a few things that may give you some more context overall and, in particular, my point of view on things. Social Computing Research Just the other day Google revealed that it gave $1.2 million dollars in awards to […]
Build Your Authority Not Your Author Rank is by AJ Kohn, originally posted on Blind Five Year Old.
HTTP 503: Handling site maintenance correctly for SEO
Last week I got a few messages from Google Webmaster Tools, saying it couldn’t access the robots.txt file on a site of a client. Turns out the client didn’t handle scheduled downtime correctly, causing problems with Google. While this article covers some rather basic technical SEO the last bit might be interesting for more advanced…
HTTP 503: Handling site maintenance correctly for SEO is a post by Joost de Valk on Yoast – Tweaking Websites.
A good WordPress blog needs good hosting, you don’t want your blog to be slow, or, even worse, down, do you? Check out my thoughts on WordPress hosting!
MajesticSEO Get Approval of Firefox Add-On, Release Due Monday
We have just been told in great authority that MajesticSEO are set to announce their brand new Firefox Add-On version of their tool, further increasing the compatibility of one of the most powerful SEO tools on the market today. Although MajesticSEO ha…