Category: Google Search Engine Optimization

Last night in the Google NYC event John Mueller said Google is currently aiming to deprecate most, if not all, of the old Search Console by March of this year. That timeline may change but that is the goal. With that some features in the old Search Con…

Google’s John Mueller said in a webmaster hangout on Tuesday at the 16:44 mark that in some cases, disavowing or cleaning up bad links to your site may help Google’s algorithm trust other links to your site. Let me quote what the question was and how …

Joe Hall, an SEO, posted a Twitter poll asking SEOs if they believe if Penguin is dead or alive. Yes, the Google Penguin update that ravaged so many SEOs over the years. The poll has over 100 votes, but it clearly shows SEOs don’t know. Heck, even J…

Google’s John Mueller posted a very detailed response on Reddit about how Google treats canonicals and how JavaScript based sites that use them might run into issues. JavaScript isn’t the issue itself but it can cause some confusion.

Oliver H.G. Mason posted a simple method to use the Google Search Console URL inspection tool on any URL even when you do not have verified access to that URL in Google Search Console. The process is very simple, just set up a page on a URL you do hav…

I am not sure if I’ve seen a video in the top featured slot of the knowledge panel in Google before. If you search for [oscar nominations] in Google on desktop or mobile, you will see a video thumbnail at the top. Click on it and it will play a video…

Google’s John Mueller has been telling some SEOs over the past day or so that they are focusing too much on links. He said it twice within a few hours of each other to different SEOs on Twitter.

Steve Seeley noticed that Google’s Structured Data Tool may have been updated to show even more warnings. He said that on sites he tests on a routine basis, he is now seeing warnings he has never seen before.

Aaseesh from the Google Webmaster Trends Analysts team said in a Google Webmaster Help thread that Google understands when a domain name changes ownership. He said if you are buying the domain name to pick up on their rankings, don’t bother.

Google’s John Mueller said on Twitter yesterday “There is no fixed timeframe for algorithmic changes to take effect, past the need to recrawl & reprocess pages from the site.” This isn’t necessarily a new comment but it is good to share again.

Last October we learned a lot about how Google supports the noscript tag for lazy loaded content, in order to help Google understand the images. Melody Petulla from Merkle asked John Mueller if you need both the noscript tag and image schema for helpi…

We’ve covered the topic of how long Google wants you to keep 301 redirects in place here numerous times. John Mueller was asked the question again and this time he said “After a few years the old URLs are often no longer accessed & you can drop those redirects.”

A couple of days ago, Google sent out via Google Search Console a nice number of AMP notifications related to new issues detected. The thing is, the issue isn’t new, the notification about the issue is new.

Google published on the webmaster blog some tips and advice around doing well in Google News. All of the tips and advice are known and have been published in Google’s help docs – which makes you wonder, why is Google putting a new blog post out there …

Yesterday Google unveiled a nice number of useful new features in the URL inspection tool. One of those features was to show the HTTP response code of a URL. But did you know it doesn’t show redirect HTTP response codes?

Google’s John Mueller said on Twitter that typically cancelling URL removal requests in Google Search Console is quick. How quick? I do not know but he said quick.

Google may be working towards replacing the Fetch as Google tool with the URL Inspection tool. As you know, Google said not all features will port over from the old Google Search Console to the new. Google keeps adding more functionality to the URL I…

A couple years ago, Google decided that AMP URLs should trump app indexing URLs in the mobile search results. That has not changed, despite me complaining about it. I do wish I could let Google know that if someone downloaded my app, that I want them…

Google just announced an update to the URL Inspection Tool within Google Search Console. It adds the ability to see the page’s HTTP response, page resources, JavaScript logs and a rendered screenshot of the page. This is a really useful update and giv…

Google’s John Mueller confirmed on Twitter that Google may stop fetching your XML Sitemap files if the URLs within them are invalid. He said it is fine to have URLs that redirect but they should load content. If not, Google may simply start ignoring yo…