Penguin 4, With Penguin 2.0 Generation Spam-Fighting, Is Now Live
The fourth release of Google’s spam-fighting “Penguin Update” is now live. But Penguin 4 has a twist. It contains Penguin 2.0 technology under-the-hood, which Google says is a new generation of tech that should better stop spam. Matt Cutts, Google’s head of search spam,…
Please visit Search Engine Land for the full article.
SearchCap: The Day In Search, May 22, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: DoubleClick Search Tools To Migrate To Enhanced Campaigns Now Out Of Beta The custom toolset Google designed to hel…
DoubleClick Search Tools To Migrate To Enhanced Campaigns Now Out Of Beta
The custom toolset Google designed to help DoubleClick search users migrate to enhanced campaigns has come out of beta. The tools are designed to guide users in identifying similar campaigns that target different devices and merge them into one enhanced campaign in five steps: Identify campaigns…
Please visit Search Engine Land for the full article.
Breaking News – New Twitter Lead Generation Card
Ay caramba! We can now get email addresses from Twitter with the new Lead Generation Card. This is a new feature; Twitter has done some testing but is now rolling it out to all advertisers with reps who use the managed interface. When a user expands your Tweet, they see an image and description of […]
Site Command Limited To 30 Results? Google Says A Temporary Domain Clustering Bug
Over the past day or so, we’ve been seeing reports that some of us can replicate ourselves, where the site command (i.e., site:www.domain.com) in Google was limited to only showing 30 results. The rumors were that with the recent domain clustering change Google pushed out this week has…
Please visit Search Engine Land for the full article.
2013 Doodle 4 Google Winner Showcases Heartfelt Reunion Between A Soldier & His Daughter
The 2013 Doodle 4 Google National winner was announced today on Google’s Official Blog. Selected out of 130,000 submissions based on the theme, “My Best Day Ever…”, the winning drawing by Sabrina Brady of Sparta, Wisconsin tells the story of being reunited with her father…
Please visit Search Engine Land for the full article.
It’s Time for Facebook to Start Assuming More Social Responsibilty
This is a personal rant I feel compelled to share. This morning I came across an Amber Alert on Facebook that was shared by someone I’m connected to in my newsfeed. It was a heartbreaking notice of an 18 month old child who was abducted after his father allegedly assaulted his mother and then made […]
The post It’s Time for Facebook to Start Assuming More Social Responsibilty appeared first on Sugarrae.
Is Google Poaching Clicks From Travel Advertisers? Spend Trends Down Even As Advertisers Increase (Study)
On the cusp of the summer travel season, AdGooroo has taken a look at the state of paid search in the travel sector in the U.S. The company has found that, on the whole, paid search expenditures have been trending down since 2011. Spend fell 19% from January through April of this year compared to…
Please visit Search Engine Land for the full article.
Why You Should Be A Whore With Your Business’ Meta Data
Yesterday I talked about my initial thoughts on Google’s new Local Business Data Highlighter. Tyler Bell of Factual was quick to point out an important point: [View the story “Cheeky Google” on Storify] If you want to have the best chance of ranking for local queries in Google, you should definitely use the tools they […]
The post Why You Should Be A Whore With Your Business’ Meta Data appeared first on Local SEO Guide.
Google Checkout Going Out of Business in 6 Months
Google Checkout will be retired in six months, Google has announced. The service, which has been used by many web merchants as an alternative to PayPal and has been the default payment option for Google Play developers, is going away Nov. 20, 2013.
Google Trends Gets New Monthly Top Charts & Trending Topics Displayed In Bold Color Visualizations
Google Trends has started a new monthly “spirit of the times” Top Charts feature with more than 40 categories of Top 10 lists that include people, places and things ranked by search interest. According to today’s post from Google’s Official Blog, the Top Charts go back to…
Please visit Search Engine Land for the full article.
Non-Descriptive Labeling Can Hurt Your SEO & Site Usability
Those who work in the B2B sector have probably seen non-descriptive labeling used on just about every site they’ve worked on. Such labels may include title tags, URLs, H1 tags or navigation labels. Aside from irritating users, poor labeling practices will also hurt your site’s SEO. The…
Please visit Search Engine Land for the full article.
Smartphone vs. Tablet Commerce: 3 Essential Behaviors You May Be Overlooking
There are many unique differences in user behavior by device that can provide marketers with insights on not only the when and where – but how consumers use smartphone and tablet devices for their specific research and purchase-related needs.
Interflora Wins Five-Year Battle Over Google AdWords Trademark Infringement
The High Court of England and Wales ended a five year legal battle between Marks & Spencer and Interflora yesterday. The court ruled in favor of flower delivery network Interflora, concluding that retailer Marks & Spencer breached trademark infringement laws by bidding on the…
Please visit Search Engine Land for the full article.
Does Flagged E-Consultancy Link Indicate Where Penguin is Going?
There are signals that a new Penguin Update is coming and the signals say they might very well be targeting guestposts.
Post from Bas van den Beld on State of Search
Does Flagged E-Consultancy Link Indicate Where Penguin is Going?
Google Maps Reviews Tech Issues? Google’s FAQ
Jade Wang from Google posted in the Google Business Help forum an FAQs on what to do if you are having technical issues with your Google Maps reviews.
She answers 11 different questions related to this topic…
Video: Google Conversational Search In Action
As Danny Sullivan reported earlier, Google’s Conversational Search is now live on the Google desktop at Google.com.
Basically, it lets you talk your query to Google and Google will respond back with a response…
A Not So SEO Friendly Text
You know that feeling when you’re looking to buy something online and you land on a category page of some online store listing products they offer in a nice little grid, and you’re scrolling down this grid looking at their products and then… BANG!
…
The post A Not So SEO Friendly Text appeared first on DEJAN SEO.
Study: TV Networks Not Ranking In Key SERP Positions, Losing Valuable Search & Traffic Opportunities
After evaluating the organic search performance of America’s most popular television networks, SEO research firm RankAbove discovered a majority of the networks are missing out on significant search and traffic opportunities. The study examined four key areas of search, including keywords,…
Please visit Search Engine Land for the full article.
How to Turn Events into Link Building Opportunities
With a little planning, everything that happens in your industry can create link building opportunities. This template for planning is simple yet extremely effective in helping your public relations and link building activities work together.