Google disavow tool: We are building our own trap via @irishwonder
Irishwonder has put it very well: Google is using all of us to create the “invisible” f
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Google Webmaster Tools Now Provides Broader & More Diverse Link Data
Google announced today that the link data within Google Webmaster Tools is much broader, more diverse cross-section of links. What does that mean? Well, instead of showing you links in alphabetical order, exported in “lexicographical order” – Google is now showing you sample links…
Please visit Search Engine Land for the full article.
Better backlink data for site owners
Webmaster level: intermediate
In recent years, our free Webmaster Tools product has provided roughly 100,000 backlinks when you click the “Download more sample links” button. Until now, we’ve selected those links primarily by lexicographical order. Th…
Mastering PPC: Getting Started with LinkedIn Ads
In Beauty and the Beast, Belle was just a girl living in a little village in France. The opening number featured her singing about how there must be more out in the world than just what she’s experienced in her small, provincial town. She wasn’t satisfied with that typical little village and dreamed about how […]
Google: Unlinked URLs Use For Discovery But Not Ranking
I apologize for missing this a week ago, when I was sitting in the Google hangout where Google’s John Mueller went on record that Google uses unlinked URLs or domains in body content as a way of discovering new content and pages.
John Mueller…
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Google Update Reports Again: September 12th
I’ve received a few emails, a bunch of tweets, plus I noticed new comments on our older posts and some updates in the WebmasterWorld thread that signifies a possible Google update rolling out this month.
The chatter is there…
Google Webmaster Tools Give Users More Link Data
Google has announced a change to the way Google Webmaster Tools serves backlinks to users. Now, instead of getting a huge list of backlinks in alphabetical order, they are giving a better representation of all the backlinks.
Google+ Statistics
Since Google+ doesn’t have its own analytics dashboard I’ve been trying to employ various hacks to get to the data I need. Today I’ll share another one that’s dead-simple to implement but only works for user profiles, not Google+ pages.
Navigate over to Author Stats in Google Webmaster Tools, set your filter preferences and look for Google+ URLs.
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The post Google+ Statistics appeared first on DEJAN SEO.
Google Testing New Look For Mobile AdWords Ads
Keep an eye out for a new look Google is testing for mobile AdWords ads. In the screenshot below, you’ll likely first notice the new eye-catching yellow ad icon next to the display URL. The bright new label replaces the much more subtle “ad” that rests next to the “i”…
Please visit Search Engine Land for the full article.
Your SEO Rainy Day Fund
Google penalties are a legitimate concern for anyone who runs a website. When your traffic vanishes, it won’t return overnight, and recovering will take both time and money. Here’s why and how you should prepare now for a huge traffic drop.
Google’s Cutts: Hit By Panda? Then Write Better Content!
Matt Cutts, Google’s head of search spam, posted a video on what to do if you think your site may have been impacted in a bad bad way by the Panda algorithm.
In short…
Google AdWords New Ad Format Labeled “Ad”
Spotted by two of our readers, @adaircameron and @tecnonetblog, Google is showing a new ad format test for mobile AdWords ads.
This one is interesting because it shows the ad as a normal search results listing…
Two Months Later, Google Alerts RSS Option Returns
Over two months ago, Google quietly dropped support for Google Alerts delivery via RSS/feed. It was believed that it was dropped because of the demise of Google Reader and that has not changed.
What has changed is that the RSS/Feed delivery option ha…
Google AdSense New Formats: Blue Circle Arrows & Cleaner Spaced Ads
Google is testing a new AdSense ad format. The new format has a whiter and cleaner feel, with blue circle enclosed arrows, with hover over animations that expand the ad. The old format had block arrows…
8 SEO Cleanse & Recharge Ideas For Fall 2013
Whether you mark it by Labor Day or the Autumnal (Fall) Equinox, summer is coming to an end — which makes this a great time to give your website an SEO cleanse and recharge the old batteries. Here are 8 things you can do to strengthen quality. 1. Fix Errors Listed In Webmaster Tools Both…
Please visit Search Engine Land for the full article.
Live @ SMX East: Must-Have Local Search Tactics
Do you run a small business? Or do you provide search marketing services for companies who serve predominantly local customers? Then you know so-called “local search” is a unique beast in its own right, requiring different approaches for organic optimization, paid search and social…
Please visit Search Engine Land for the full article.
Why your tests aren’t scientific
I read a lot of articles about A/B tests and I keep being surprised by the differences in testing that I see. I think it’s safe to say: most conversion rate optimization testing is not scientific. It will simply take up too much space to explain what I mean exactly by being scientific, but I’ll publish…
Why your tests aren’t scientific is a post by Thijs de Valk on Yoast – The Art & Science of Website Optimization.
A good WordPress blog needs good hosting, you don’t want your blog to be slow, or, even worse, down, do you? Check out my thoughts on WordPress hosting!
10 Bad Assumptions About SEM That Might Get You Fired — Part 2
It can be embarrassing to admit when you’ve been wrong. But that’s what I did in my last post where I listed the first 5 of the 10 bad assumptions about SEM that could have gotten me fired. Today, I admit even more blunders that I hope will help keep some of you out of […]
Please visit Search Engine Land for the full article.
10 Reasons Why Search Is In Vogue: Hot Trends In Semantic Search
Search is strongly featured in the all-important September issue of Vogue, which includes a 10-page layout of models wearing Google Glass, along with an in-depth feature on Yahoo CEO, Marissa Meyer, looking simply stunning and chic. Google Glass and th…
Rethinking Quality Score: It’s All Relative
Quality score has limited use as an actionable metric. For day-to-day management, it’s more useful to focus on relative quality score (i.e., your score compared to advertisers you directly compete against at each position in the search results).