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Google Now Topics Gives You Insight into Hummingbird Update via @ajkohn
AJ gives a very detailed overview of Google Now Topics page and have cool observations worth looking into:
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SPONSOR MESSAGE: 3 Ways to Turn Cart Abandoners Into High-Value Purchasers
New White Paper – The Email Remarketing Playbook: Shoppers spend significant amounts of time on your website, place items into the shopping cart and then disappear. More carts get abandoned then checked-out. Download this white paper and learn: The main reasons why shoppers abandon carts, why…
Please visit Search Engine Land for the full article.
Google Now Topics
Have you visited your Google Now Topics page? You should if you want to get a peek at how Google is translating queries into topics, which is at the core of the Hummingbird Update. Google Now Topics If you are in the United States and have Google Web History turned on you can go to […]
Google Now Topics is by AJ Kohn, originally posted on Blind Five Year Old.
Google Adds Big Change To Display Bidding: Pay By Viewable Impression In AdWords
In a significant move, Google rolled out CPM bidding by viewable impression in AdWords this week. Advertisers will only be charged for ad impressions that can actually be viewed in-screen by users, rather than on the traditional served impression basis…
Apple’s App Store Search Engine Now Considers Misspellings & Typos
Sarah Perez at TechCrunch reports Apple has updated their App Store search engine to help with misspellings, typos and other “fat-fingered” searching mistakes. Sarah said she has “sources” that have confirmed these “App Store search engine changes went into effect a…
Please visit Search Engine Land for the full article.
Google’s Yellow Ads Label Now Showing on Desktop Searches
Google is continuing to run tests on making their Google AdWords ads in search results clearly look like ads. The bright yellow “Ads” label, which many people have seen on mobile search results, is now making an appearance for desktop searches.
Google’s Dreidels Decorations Live The Night Before Hanukkah
If you search on Google for [hanukkah], [dreidel] or similar Hanukkah themed searches, you will see the holiday bar at the top of the search results. This year, Google uses a blueish bar with dreidels, a four-sided spinning top used by Jewish children …
Now “Undo” Google AdWords Changes From Change History Reports
Taking action after a completing a test in Google AdWords may just have become a whole lot easier. An new “undo” button was spotted last night in the Change History reporting by Heather Cooan, director of client services at Clix Marketing. Here’s a screenshot from Heather’s…
Please visit Search Engine Land for the full article.
Google MapMaker Back Online – What has changed?
Google MapMaker is back on line after having been down for several days. What has changed?
Commenter George noted that that it is once again showing SABs hidden addresses. Probably a bug.
The other obvious change is that it no longer is accepting custo…
Mark Traphagen Creates Virante AuthorRank
Honestly, I am not a fan of tools that measure your reach or popularity but with social and authority becoming more of a factor…
Heaven’s Gate Still Spamming Google Even After Mass Suicide
Hacker News thread points out that heavensgate.com is still live after 16 years. Heaven’s Gate was a religious group/cult where
Google Places For Business Adds Reviews Section
Google announced that Google Places for Business has added a new section for business owners to manage and respond to reviews left on their Google Maps business listings.
Google said:
Today…
Cameron says UK Will Block Extremist Sites: End of the Open Web?
UK prime minster David Cameron announces the UK will be blocking extremist sites. Is this the beginning of the end for the open web?
Post from Bas van den Beld on State of Digital
Cameron says UK Will Block Extremist Sites: End of the Open Web?
How to Use Images in Your Link Building Campaigns
You should make images a part of your link campaigns. Here are some tips on what make a good image (and a bad image), some publishing guidelines, where to find images, how to use them legally and responsibly, and a couple helpful photo tools.
Google Maps Gets Street Views For 16 International Airports & Other Transit Locations Across The Globe
In time for the holiday travel season, Google Maps now includes street views for a number of transit locations across the globe. Yesterday, a post on the Google Maps blog claimed the site has added street views for 16 international airports, more than …
How to Build Content Calendars for Resource Planning
Nick Wilsdon talks about how to build resource planning into content calendars to allow project scoping, forecasting and client transparency.
Post from Nick Wilsdon on State of Digital
How to Build Content Calendars for Resource Planning
Linksgiving: 10 Things To Be Thankful For This Year
With Thanksgiving just two days away, I thought it was only fitting to discuss what I think we should all be thankful for this year when it comes to link building. After all, with the surge of updates, algorithm shifts, and keyword reporting changes that have happened in the past year, it’s…
Please visit Search Engine Land for the full article.
The 4 A’s of Killer Conversions
Understanding the 4 A’s of visitor awareness can produce the same phenomenal conversion rates enjoyed by the top converting sites. Here’s how to transition your visitors through the 4 A’s of conversion: Awareness, Attention, Attraction, and Action.
Google’s Matt Cutts: Why Google Use To Only Crawl 100 Links Per Page
Google’s Matt Cutts posted a video answering the old question…