Google Testing Enhanced Buy Buttons for Movie Ticket Purchase
Last week when I was discussing the new Google approach to immersive mobile search I noted that if Google didn’t get you on the click they got you on the clock. This definitely falls under “the click” category. Google, in what is clearly a test*, is offering movie purchases up with a bold, call to … Continue reading Google Testing Enhanced Buy Buttons for Movie Ticket Purchase →
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Google Reviews Just Got Easier – No G+ Required
It appears (h/t Conrad O’Connell via David Mihm) ) that Google now allows reviews to be left with just a Google account and is no longer requiring the use of a Google Plus. This appears to be true across all browsers on both mobile and desktop. Read the whole store at GetFiveStars.
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Time to Retire From SEO
Since we are now at the point that some search results don’t have *ANY* organic search results, it is hard to see much purpose in SEO.
The old Google used to be so useful.. the new Google, not so much. pic.twitter.com/0CtbQYnd7u— SEA☂☂LE SEO (@searchsleuth998) March 31, 2016
It really is like Google is no longer a search engine, and more like a Yahoo! directory.— SEA☂☂LE SEO (@searchsleuth998) March 31, 2016
Maybe the doommasters who called SEO dead for over a decade were finally proved right about SEO?
SEO was only ever a bug. And web users mostly didn’t notice when the search results turned into nothing but ads.
Everything is going full circle. Ad heavy is bad to nothing but ads.
Webmasters are focusing so heavily on mobile-first that they are making their desktop sites unusable…
Some websites have become so mobile-first that they’re basically unreadable on a big desktop monitor.— Matthew Yglesias (@mattyglesias) April 1, 2016
…at the same time usability experts are now recommending making things harder to save humanity.
Change creates opportunity. New changes, new channels, new options, new models, new methods.
I have decided to take a break from SEO and am transitioning to paid search, since clearly that is the future of all search marketing.
I’ve closed our membership site down to new paid member accounts & canceled all active paid subscriptions.
Perhaps it might be time for me to dust of PPCblog and shift most of my blogging to over there.
That is, if blogging still matters!
Maybe I’m super slow, but it sure seems Google has worked hard to destroy blogging as indexable content.— SEA☂☂LE SEO (@searchsleuth998) April 1, 2016
Going out on a positive note, the great team at Bing recently shared a promotional code with me to offer new advertisers a free $100 ad credit. Bing Ads clicks are a great value when compared against Google AdWords. You can access this coupon today via the following link:
Time to Retire From SEO
Since we are now at the point that some search results don’t have *ANY* organic search results, it is hard to see much purpose in SEO.
The old Google used to be so useful.. the new Google, not so much. pic.twitter.com/0CtbQYnd7u— SEA☂☂LE SEO (@searchsleuth998) March 31, 2016
It really is like Google is no longer a search engine, and more like a Yahoo! directory.— SEA☂☂LE SEO (@searchsleuth998) March 31, 2016
Maybe the doommasters who called SEO dead for over a decade were finally proved right about SEO?
SEO was only ever a bug. And web users mostly didn’t notice when the search results turned into nothing but ads.
Everything is going full circle. Ad heavy is bad to nothing but ads.
Webmasters are focusing so heavily on mobile-first that they are making their desktop sites unusable…
Some websites have become so mobile-first that they’re basically unreadable on a big desktop monitor.— Matthew Yglesias (@mattyglesias) April 1, 2016
…at the same time usability experts are now recommending making things harder to save humanity.
Change creates opportunity. New changes, new channels, new options, new models, new methods.
I have decided to take a break from SEO and am transitioning to paid search, since clearly that is the future of all search marketing.
I’ve closed our membership site down to new paid member accounts & canceled all active paid subscriptions.
Perhaps it might be time for me to dust of PPCblog and shift most of my blogging to over there.
That is, if blogging still matters!
Maybe I’m super slow, but it sure seems Google has worked hard to destroy blogging as indexable content.— SEA☂☂LE SEO (@searchsleuth998) April 1, 2016
Going out on a positive note, the great team at Bing recently shared a promotional code with me to offer new advertisers a free $100 ad credit. Bing Ads clicks are a great value when compared against Google AdWords. You can access this coupon today via the following link:
Still hanging onto Bing Ads Campaign Analytics? Time to switch to UET
Only UET will be supported for conversion tracking by the end of June.
The post Still hanging onto Bing Ads Campaign Analytics? Time to switch to UET appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
Report: search drives 10X more traffic to shopping sites than social media
Search is single largest traffic driver to websites according to SimilarWeb’s Global Search Marketing Report 2016. The findings are based on billions of site visits to a global sample of websites and reflect both mobile and desktop traffic. The report is focused on a variety of metrics…
Please visit Search Engine Land for the full article.
Apple News now open to smaller publishers
To better compete with Google AMP (Accelerated Mobile Pages) and Facebook Instant Articles, Apple News has opened their app to blogs and smaller content publishers.
read more
How to enhance your Google Knowledge Graph result (case study)
So your company finally has a Knowledge Graph panel appearing on branded searches, but the information is incomplete or incorrect — what can you do? Tony Edward explains a few ways to edit this information and shows how one method worked for him.
The…
How artificial intelligence can be used for marketing
This week sees the launch of our Marketer’s Guide to Artificial Intelligence report, which takes a look at how AI can be used for marketing, now and in the future.
Google Expands Local Ranking Help Document
Yesterday, so this doesn’t seem like an April Fools prank, Google posted in their features updates page for Google My Business that they’ve updated their help document on local rankings.
Google AdWords Image Ads Bug With Embedded SVG Images
Google has confirmed a bug within the Google AdWords Image Ads feature…
Google: Quality Raters Primarily Use Mobile Devices
Google’s Paul Haahr said on Twitter that he thinks the Google Quality Raters use their mobile devices primarily for rating the quality of the search results and Google test results…
April Fools Jokes From Google & Bing In 2016
Truth is, I hate April Fools day because it messes with people like me who try to find real news. But some of the jokes make me laugh, so it is all good. Also I have way too much going on, on the 1st of the month. Client billing, payroll, my weekly …
I’m Done With SEO Coverage – I Had Enough Of You
I am just done with it all. I am sick of it. I spent 12.5 years of my life writing about the changes happening in the search industry, ranking changes, Google updates, etc…
The rise of personal assistants and the death of the search box
Columnist Eric Enge recaps the SMX West 2016 keynote by Googler Behshad Behzadi, who envisions a not-too-distant future in which voice search becomes more ubiquitous — and may even replace the search box.
The post The rise of personal assistants and …
Search in Pics: Google firing squad, butterfly & Twitter jamming at Google
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google Butterfly: Source: Google+ Google’s firing squad: Source:…
Please visit Search Engine Land for the full article.
Google documents Google My Business local ranking factors
Google’s document on ranking in the local search results has been expanded to include factors like links, articles and directories.
The post Google documents Google My Business local ranking factors appeared first on Search Engine Land.
Please visit …
Five of the most interesting SEM news stories of the week
Welcome to our weekly round-up of all the latest news and research from around the world of search marketing and beyond.
