Retailers testing Google Maps mobile Promoted Places ads include MAC Cosmetics, Starbucks, Walgreens

The promoted pins in Google Maps are being tested on Android devices.

The post Retailers testing Google Maps mobile Promoted Places ads include MAC Cosmetics, Starbucks, Walgreens appeared first on Search Engine Land.

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What the heck is machine learning, and why should I care?

Understanding the impact of machine learning will be crucial to adjusting our search marketing strategies — but probably not in the way you think. Columnist Dave Davies explains.

The post What the heck is machine learning, and why should I care? appe…

Google My Business Expanding Wheelchair Accessibility Attributes

When Google rolled out the ability to add attributes to single locations earlier this month, they excluded professionals from adding attributes. I noticed yesterday that now all professionals (doctors, lawyers etc) are encouraged to add the attributes relating to wheelchair accessibility. Unfortunately this is the only attribute that they are allowed to add at this … Continue reading Google My Business Expanding Wheelchair Accessibility Attributes

Should You Only Acquire Links That Drive Revenue?

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I’ve recently heard from a few people over the last year or two that, as link builders, we should only be focusing on links that drive traffic & revenue.

Earlier this week I watched a video posted on Twitter from Wil Reynolds, which you’ll find below. I have huge respect for Wil (interviewed him here in 2012; still worth a read), and in general, I believe that what he says in the community comes …

Should You Only Acquire Links That Drive Revenue? is a post from: Point Blank SEO

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Finally going mobile-friendly, but on a collision course with Google’s mobile-first index [Case Study]

Google’s index has been shifting toward ‘mobile-first,’ making mobile pages the default pages for ranking purposes. Columnist Glenn Gabe uses a case study to illustrate some of the issues this might pose for site owners.

The post Finally going mobile-…

Yoast SEO for Magento 2 and TYPO3

Is your online store or website built with Magento 2 or TYPO3? Always felt a bit envious of WordPress users outranking you, because of the advantages Yoast SEO brings them? Then we’ve got some great news for you. We’re partnering with MaxServ, and together we’re working on Yoast SEO for Magento 2 and Yoast SEO for […]