Google Quickly Fixed The AMP Analytics Bug
Yesterday, those publishers and webmasters who deployed AMP on their sites were freaking out that Google stopped sending traffic to AMP pages…
Google Mobile Results Tests Dropping AMP Results Completely?
Earlier this week, we reported that Google was potentially testing dropping the AMP logo from AMP powered mobile pages in the mobile Google search results…
Google: 1,653 Search Launches With 9,800 Live Experiments & 130,336 Search Quality Tests
We all know Google does a lot of testing, in fact, I probably only cover less than 5% of the tests people email or send me that Google is running. I see tons and tons of UI tests, feature tests, color changes…
Search Buzz Video Recap: Google Owl & Updates, AMP Bugs & How Search Works
This week in search, Google documented their fake news efforts code named Project Owl. We covered a potential Google algorithm update, but it is unclear if there really was a big update. Google told publishers to noindex content from the AP…
Utilize Page Value in GA to Improve Your SEO Strategy
It’s human nature to seek out instant gratification, but as search marketers we are trained to deploy data driven strategies to hit long term goals. Unfortunately, our bosses aren’t always content with our long term strategies.
Fortunately, there is a metric in Google Analytics called page value.…
The post Utilize Page Value in GA to Improve Your SEO Strategy appeared first on Seer Interactive.
SEO for B2B and B2C – what are the differences?
Business to Business (B2B) marketing is often different from Business to Consumer (B2C) marketing thanks to the elaborate buying processes, a narrow market and more complex products and services of a B2B website. In this article about B2B SEO, I’ll compare the distinctions between the two and explain what that means for your B2B website and SEO. When reading the above, you […]
Google Cheese Logo Shows How Marie Harel Makes A Camembert
Today on Google’s home page is a special Google logo, a Doodle, for the 256th birthday of Marie Harel. Marie Harel was the first to make a camembert, which was in 1791…
Pop-Ups, Overlays, Modals, Interstitials, and How They Interact with SEO – Whiteboard Friday
Posted by randfishHave you thought about what your pop-ups might be doing to your SEO? There are plenty of considerations, from their timing and how they affect your engagement rates, all the way to Google’s official guidelines on the matter. In this e…
Google: Building A Better Website Indirectly Helps Google Rankings
Google has said time and time again, they want to rank the best and most relevant content and web site for the query…
Will Google Start Giving People Social Media Influencer Scores?
A patent granted to Google this week tells us about social media influencer scores developed at Google that sound very much like the scores at Klout. In the references section of the patent, Klout is referred to a couple of times as well, with a link to the Wikipedia Page about Klout, and the Klout […]
The post Will Google Start Giving People Social Media Influencer Scores? appeared first on SEO by the Sea ⚓.
Google Request Indexing & Crawl Direct Links Is Not A Replacement For Sitemaps
In Google Search Console, there is a feature under the Fetch as Google tool to request indexing. When you click that…
SEO Agencies Spamming Google? Google Would Take A “Fair Look”
Did you know that Google is willing to review random SEO agencies to see if their SEO practices are fair and within their guidelines? I didn’t think Google spent the time doing that…
Report: Google Assistant bests rivals for questions answered and overall accuracy
Cortana was second for questions answered, Alexa second-best for accuracy.
The post Report: Google Assistant bests rivals for questions answered and overall accuracy appeared first on Search Engine Land.
Please visit Search Engine Land for the full a…
What your paid search KPI says about you
Every advertiser measures success based on key performance indicators (KPIs) that they deem relevant. Columnist Andy Taylor asks, What do your chosen KPIs say about your priorities?
The post What your paid search KPI says about you appeared first on S…
Bing Ads rolls out Merchant Promotions for Shopping campaigns in US
The program, coming out of pilot, spotlights offers in Bing product ads.
The post Bing Ads rolls out Merchant Promotions for Shopping campaigns in US appeared first on Search Engine Land.
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Reminder: Google Patents & Research Not Always Used In The Ranking Algorithm
Back in 2013, Matt Cutts of Google was clear that having a patent does not mean they use the patent material in their live search ranking algorithm. In fact…
Google Updates The How Search Works Site
Google noted in their project Owl announcement that they also updated their How Google Search Works site. The site was first introduced in March 2013 and had some content and feature revisions over the years…
IAB: Paid search was 48 percent of total digital spend in 2016
Spending declined on the desktop but grew by nearly $6 billion overall because of mobile.
The post IAB: Paid search was 48 percent of total digital spend in 2016 appeared first on Search Engine Land.
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Advertisers get claim notices for Google’s $22.5M settlement over ads on parked domains
The settlement stems from a case that dates back to 2008 about Google ads showing on error pages and parked domains.
The post Advertisers get claim notices for Google’s $22.5M settlement over ads on parked domains appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.