Google Confirms Jobs For Search Is Rolling Out
A couple of weeks ago we reported Google was testing a jobs search feature directly in the search results. This would allow you to search Google for [jobs] or specific types of jobs or location of jobs and get job listings directly in the search resul…
Google Assistant Adds iPhone Support, Home Calling, Google Lens & More
Google at I/O announced a bunch of updates to Google Assistant and Google Home. Let me sum up the announcements in bullet format for all those who are busy:
Google Assistant is coming to iOS devices
Google Home devices can make phone calls for free…..
Now you can schedule offline conversion imports in AdWords
Imports from files can be scheduled daily or weekly.
The post Now you can schedule offline conversion imports in AdWords appeared first on Search Engine Land.
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7 unannounced updates to Google My Business we’ve seen in 2017
Google has been quietly rolling out new features and updates to Google My Business over the last several months, and columnist Joy Hawkins has compiled these underreported changes.
The post 7 unannounced updates to Google My Business we’ve seen in 2017 appeared first on Search Engine Land.
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Hey E-commerce Managers, Amazon Loses Their 1-Click Patent This Year
To: Digital Marketing Manager, e-commerce clients
I wanted to make sure that you know that Amazon is losing their patent on 1-Click checkout this year. It’s always been amazing to me that they were granted this patent in the first place, but they were (in the US – the EU took the unsurprising view that it was too obvious to patent).
Using search and social to support TV advertising
Are you investing in TV advertising? Columnist Justin Fried explains how search and social can work in together to help capture consumers activated by your television ads.
The post Using search and social to support TV advertising appeared first on Se…
5 strategies to improve your ad copy
Need some ideas to make your search ads really shine? Columnist Mona Elesseily provides tips for improving your ad copy to increase conversions.
The post 5 strategies to improve your ad copy appeared first on Search Engine Land.
Please visit Search E…
5 Reasons to Organise a Digital Event
Jo Turnbull, the organiser of Search London, shares her experience and tips on running the meetup and how you could set up a digital event if you see a gap in the market.
Post from Jo Turnbull
7 advanced Google Shopping strategies [Infographic]
Current trends indicate that Google Shopping revenue is only going to grow in the next few years, making it more vital than ever to have a strong Google Shopping strategy as a retailer.
Is it time to consider local marketing automation software?
More than half of worldwide searches are now on mobile devices. Today’s consumers research products on the go, zig-zagging across devices from search results to customer reviews and social media. The name of the game for brands is bridging the gap between online or mobile search and in-store visits…
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SearchCap: Google I/O news, Google ‘Buy Button’ program & today’s Google doodle
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
The post SearchCap: Google I/O news, Google ‘Buy Button’ program & today’s Google doodle appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
Google Assistant comes to iPhone, adds alerts, hands-free calling & more
Google’s virtual assistant gains a number of new features and expands to Apple’s iPhone as competition for Siri & Cortana.
The post Google Assistant comes to iPhone, adds alerts, hands-free calling & more appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
Google confirms “Google for Jobs” job search rolling out in coming weeks
After weeks of testing, Google has finally confirmed at Google I/O they are rolling out a job search feature.
The post Google confirms “Google for Jobs” job search rolling out in coming weeks appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
Google announces Google Lens, an AI-powered visual search tool
At today’s Google I/O 2017 conference keynote, Google introduces a new visual search tool coming to Google Assistant and Google Photos.
The post Google announces Google Lens, an AI-powered visual search tool appeared first on Search Engine Land.
Plea…
The anatomy of ad copy relevance: The new Google standard
Columnist Jason Puckett discusses how today’s most advanced advertisers are implementing sophisticated ad copy at scale across their accounts.
The post The anatomy of ad copy relevance: The new Google standard appeared first on Search Engine Land.
Pl…
5 massive SEO and content shifts you need to master right now
What can today’s industry shifts tell us about the future of SEO and content marketing? Columnist Jim Yu discusses some current trends and their implications.
The post 5 massive SEO and content shifts you need to master right now appeared first on Sea…
Relevance vs. authority: Which link has more value? (Part 3)
In the third and final installment of his series on authority versus relevance in link building, columnist Andrew Dennis shares insights from experts who believe that the better metric depends on the situation.
The post Relevance vs. authority: Which …
What is the Antikythera Mechanism? Google doodle honors ancient astronomical tool
Today marks the 115th anniversary of the discovery of an analog astronomical computer found in Roman ship cargo dating back to 150 BC.
The post What is the Antikythera Mechanism? Google doodle honors ancient astronomical tool appeared first on Search…
Google tests ‘highlights’ icons in the local knowledge panels
Google is busy testing new features in the local listings. Here is one that shows fun icons.
The post Google tests ‘highlights’ icons in the local knowledge panels appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
International SEO: 5 ways to scale performance
The Internet offers brands an unprecedented way to reach their customers across borders, but reaching different populations requires an understanding of what people want and then producing content to meet these needs. As you get started with your international SEO strategy, here are five ways you can scale your practices to maximize your potential.