Google: We Count The Same URL In Different Sitemaps Separately
John Mueller of Google said on Twitter that Google will count the same URL in different sitemap files separately…
Google: Directing Users & GoogleBot To Fasters Servers Is Not Cloaking
A webmaster asked John Mueller of Google if it is cloaking or against Google’s guidelines to direct GoogleBot to the fastest server available to render the content on the web site…
Google: Links From Added URL Parameters, Check The Canonical
Sometimes I get to step back and explain a basic SEO topic…
Google: URL Structure Not So Important For SEO
Google’s John Mueller said on Twitter that URL structure is “not so much” important, rating it a 1 out of 7 – whatever that means. He said the bigger concern is changing URLs can take Google time to pick up on and pass signals from. So stick with yo…
Google: Three Reasons Your Rich Snippets Aren’t Showing In Search
An SEO asked Google’s John Mueller why his rich cards (rich snippets) aren’t showing up in search. John responded with three possible reasons over Twitter…
Google rolling out hands-free calling on Google Home to US and Canada
One day relatively soon, home assistants could be generating large volumes of calls to (local) businesses.
The post Google rolling out hands-free calling on Google Home to US and Canada appeared first on Search Engine Land.
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Google working to fix the ability to leave local reviews on Google Maps
Google is aware of the issue with leaving reviews in Google search and Google Maps for local reviews. They are working on a fix.
The post Google working to fix the ability to leave local reviews on Google Maps appeared first on Search Engine Land.
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How to get developers to implement SEO recommendations
The best SEO strategy is meaningless if there’s no one to implement it! Columnist Michael King shares his recommendations for how to best work with your developers to get things done.
The post How to get developers to implement SEO recommendations app…
Google gives allergy sufferers a heads-up on pollen levels via mobile search
In partnership with The Weather Channel, pollen and allergy-related mobile searches return information on local pollen levels and an offer to receive pollen count alerts.
The post Google gives allergy sufferers a heads-up on pollen levels via mobile s…
Developing YOUR audience targeting strategy
Columnist Christi Olson digs into how remarketing can be used create, shape and target the most important online audience in the world: yours.
The post Developing YOUR audience targeting strategy appeared first on Search Engine Land.
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Local SEO Guide Joins the Inc. 5000!
Pretty crazy. Not much to say other than thank you to all of our fantastic clients and to our fantastic team – Dan, Ashley, Jessica, Amber, Steven, Christa & Jill – who collectively have made the past few years quite an experience. We’re honored to be included with all these amazing businesses. There are a […]
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Yoast’s mission: SEO for everyone
Our mission is ‘SEO for everyone’. We keep that in mind, in everything we do. But what do we mean by it? And why is it our mission? In this post, I’d like to explain Yoast’s mission. A little bit of history To understand why we pursue this mission, we’ll have to go back in […]
Why site speed is as important as ever on the visual web
As the internet has become a more important part of our daily lives, our online experience has evolved and we prefer much more visual content. But visual content, and its associated massive file sizes, slows down websites. Here’s why SEOs shouldn’t overlook this as an issue, and what can be done about it.
Best Practices for Building an On-Demand Content Strategy
We are now in the age of the self-educated buyer. Two-thirds of buyers complete their decision-making before they contact a sales rep. They take in content in their own way, on their own time. To deal with this new reality, you must have an effective o…
How to test and perfect nearly everything in PPC
Every successful advertiser knows that great headlines, powerful ad copy and compelling calls to action are the keys to conversion. But the only way to know that your ads are as effective as possible is to constantly test and refine them, to make sure …
Google Search Console Structured Data Report Gets More Details
Aleyda Solis posted on Twitter that the Google Search Console structured data report now has more detail. She pointed out that in the product report, it has new fields for name, price, brand…