20 of Google’s limits you may not know exist

Don’t get caught off guard by limitations you weren’t aware of! Columnist Patrick Stox shares 20 Google limitations that may impact SEO efforts.

The post 20 of Google’s limits you may not know exist appeared first on Search Engine Land.

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The TriModal Local Ranking Algo in One Screenshot

This is a screenshot for the search term “vegan food.” I have put red boxes around the distance from search aka proximity of each of the three results in the local pack for that search term. These businesses are in the least proximate order. And the reason why is pretty simple, proximity isn’t as important […]

The post The TriModal Local Ranking Algo in One Screenshot appeared first on Local SEO Guide.

Alert! Abnormal organic CTR detected. Automatic detection of poorly performing meta data

Wondering where to start with increasing your organic click-through rates? Columnist Paul Shapiro shares his process for identifying low-performing organic listings so that you can start testing.

The post Alert! Abnormal organic CTR detected. Automati…

Top European court’s ruling might embolden US tech companies to challenge regulators

The European Court of Justice rebuked a lower court for failing to properly consider Intel’s arguments in a nearly decade-old case.

The post Top European court’s ruling might embolden US tech companies to challenge regulators appeared first on Search Engine Land.

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Google Analytics adds feature to unify users to Google AMP Cache pages & non-AMP pages

The AMP Client ID API requires a simple code change to unify users who visit an AMP page from Google mobile search and also view non-AMP pages.

The post Google Analytics adds feature to unify users to Google AMP Cache pages & non-AMP pages appeared first on Search Engine Land.

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Using Google Lighthouse to monitor webpage performance

When it comes to analysing site performance, PageSpeed Insights remains the de facto option for many developers and marketers. Unfortunately, whilst it can provide a good top-level summary of potential issues, the tool has a number of shortcomings. Scoring system – The scores given by PageSpeed Insights are based on the individual factors it tests […]

The post Using Google Lighthouse to monitor webpage performance appeared first on Builtvisible.

When it ‘can’t answer that,’ Alexa begins recommending third-party skills

The move appears to be an attempt to broaden the device’s utility and better compete with Google’s search capabilities.

The post When it ‘can’t answer that,’ Alexa begins recommending third-party skills appeared first on Search Engine Land.

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How to make sure your dealer locator tools are optimized for local SEO

Brands with many distributor locations across the country use dealer locator tools to provide consumers information on how to find their products at local stores. But more often than not, they are missing the necessary local SEO optimizations to make them appear prominently on the SERPs. Here are a few simple ways to optimize your dealer locator for local search.