Using AdWords API to export to third-party ad networks will remain OK as Google keeps terms it adopted in FTC settlement
Google is keeping its domain opt-out and AdWords API tools policies as is, says their VP & deputy general counsel.
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Mind your business: Our top local search columns of 2017
Search Engine Land’s most widely read local search columns from 2017 covered a wide range of topics, from algorithm updates and new Google My Business features to Facebook’s local search capabilities.
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Joe Hall – The Search Community Honors You
This is part of the say something nice about an SEO/SEM series – feel free to nominate someone over here.
Joe Hall from Columbia…
Google AdWords Shopping Ads Similar Looks & Easy Checkout
PPC Hubbub on Twitter shared a screen shot with me of a feature I don’t necessarily think is new…
Unique international trends require a unique marketing approach
Trends and interests change from one market to another, so why do so many advertisers apply the same approach across markets? Columnist Brendan McGonigle shares Yandex’s top search trends of 2017.
The post Unique international trends require a unique …
Embrace a product manager mindset to improve 2018 SEO KPIs
How can you improve your performance in the new year? Columnist Adam Dorfman recommends thinking more like a product manager, focusing on activities that provide measurable impact to your company’s most important goals.
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Google GMB Strategy & The Role of SMB Outreach
2017 was the year for the Google My Business Center. There was a massive rollout of paid, free and improved products for Google Local this past year (Posts, Websites, Messaging, Local Service ads, Q & A, Bookings, API 4.0) and a raft of updates to both the usability and functionality of the GMB. This came … Continue reading Google GMB Strategy & The Role of SMB Outreach →
Google: SEOs Don’t Know If Unnatural Links Work Or Not
Typical reward and punishment sometimes is more black and white than how Google’s algorithm works these days…
Google: Showing Structured Data Markup Just To GoogleBot Is Cloaking
Did you know that if you decide to just show your structured data markup to GoogleBot, Google’s spiders/crawlers, and hide it from normal users in the source code…
Christmas Day Holiday Decorations From Google, Bing, Baidu, Sogou & More
Merry Christmas everyone! I hope those that celebrate the holiday are doing so with family and friends and are really enjoying the special day.
December Global Festivities: Some Upset Google Doesn’t Say Merry Christmas
If you go to Google’s home page and check out the Christmas logo today, unlike the other search engines, theirs is way more generic to the holiday season as opposed to Christmas, which is today…
John Mueller Helping Webmasters On Christmas Eve Year After Year
It is like a Christmas tradition for John Mueller, a Google webmaster trends analyst, where he comes in on Christmas, sometimes Christmas eve, sometimes Christmas day and sometimes both…
Mozzy Good Wishes to You & Yours!
Posted by FeliciaCrawfordAs the long holiday weekend draws to a close and we prepare to welcome a brand-new year, we at Moz just want to thank you all for a wonderful, fulfilling year on the blog. Your colorful commentary, delightful debates, thrilling…
Our 12 most read posts of 2017
We’re quickly nearing the end of 2017. These final days of the year are for contemplating, thankfulness and optimism about what’s ahead. While we’re looking back at this past year – which has been incredible for us -, we wanted to present for your reading pleasure: the twelve most read posts of 2017. A super […]
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2018 Tax Planning for SEO Agencies & Consultants
I have seen a lot of chatter online lately between SEOs about how the new U.S. tax laws will affect them. I have been having an ongoing conversation about this issue with our long-time accountant, Ed Borine, and I figured it might be of interest to share what he has been advising us. It’s all […]
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Search Engine Land’s Community Corner: Local SEO survey results, a new book on influencer marketing & SEO Christmas jumpers
As we head into the slow holiday stretch, the news likewise takes a breather. Of course Google did surprise the search community this week by confirming some algo updates, starting a new webmaster video series, and moving Eric Schmidt into a non-Execut…
Google Logos For Winter Solstice 2017 & Summer Solstice 2017
Google has their Doodles up for the new season, specifically both the winter solstice and the summer solstice depending on which side of the world you are on. If you are up north, like me…