Google AMP team launches ‘Render on Idle’ to load ads faster when browsers sit idle

The feature works automatically with DoubleClick AMP ad tag and for ad networks using Fast Fetch.

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The ultimate guide to bot herding and spider wrangling

In Part 1 of a three-part series, Columnist Stephan Spencer does a deep dive into bots, explaining what they are and why crawl budgets are important.

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Which pages should I noindex or nofollow?

Some of the pages of your site serve a purpose, but that purpose isn’t ranking in search engines or even getting traffic to your site. These pages need to be there as glue for other pages, or simply because whatever regulations require them to be accessible on your website. As a regular visitor to our website, […]

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30 questions to ask that so-called PPC ‘expert’ before hiring him/her

Just say no to the expert if he/she can’t answer the following 30 PPC, content and remarketing questions, says contributor John Lincoln.

The post 30 questions to ask that so-called PPC ‘expert’ before hiring him/her appeared first on Search Engine Land.

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Google Surveys now available in more than 50 countries

Companies can use the free or enterprise paid version to collect consumer insights in more countries.

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