Fake Reviews? Negative Reputation Mgt? Google Once Again Caught Flat Footed in the Review Space
There was an interesting article on CBC Canada this past week and it encapsulates the range of problems that Google has not yet confronted in the review space- including but not limited to buying reviews, negative SEO reviews, review pile ons etc etc etc.: Kensington Market restaurant inundated with hundreds of 5-star reviews accused of buying … Continue reading Fake Reviews? Negative Reputation Mgt? Google Once Again Caught Flat Footed in the Review Space →
SearchCap: SEO angles, mobile conversions & April Fools’ Day pranks
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
The post SearchCap: SEO angles, mobile conversions & April Fools’ Day pranks appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
April Fools’ Day 2018: Google, Amazon & more have fun over the weekend
April Fools’ Day 2018: Google, Amazon & more have fun over the weekend
The post April Fools’ Day 2018: Google, Amazon & more have fun over the weekend appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
Lowest rates for SMX Advanced expire Saturday
If you’re craving a conference that skips the basics and dives right into the deep end of search marketing, look no further. Search Engine Land’s SMX® Advanced is coming to Seattle June 11-13. This conference has sold out every year for over a decade, and Super Early Bird rates expire…
Please visit Search Engine Land for the full article.
Google Has No Code To Text Ratio Ranking Algorithm
Does Google’s ranking algorithms look at the code to text ratio on your web pages? The quick answer is no and it is one of those old SEO questions people have been asking…
Is Fact Check for Yoast SEO a joke?
Yesterday we released a new add-on to Yoast SEO: Fact check for Yoast SEO 1.4. Were you getting excited to use it already? Then we’re very sorry to disappoint you, but it’s an April Fools’ joke. Or is it…? Our dear colleagues Danny and Irene genuinely built this plugin. Read this short interview and learn […]
The post Is Fact Check for Yoast SEO a joke? appeared first on Yoast.
Hacked Site Manual Action Report from Google? Try Bing To Find It
While procrastinating last Friday afternoon, I noticed a distress call show up in my Twitter feed: Hmm… I might talk to @AlanBleiweiss and @Marie_Haynes. They’ve got loads of experience in this world. — Rand Fishkin (@randfish) March 30, 2018 Now Marie and Alan are both fine SEOs, but I’ve got to admit when I saw […]
The post Hacked Site Manual Action Report from Google? Try Bing To Find It appeared first on Local SEO Guide.
The power of podcasting: SEO keyword angles
In Part 2 of a three-part series, Contributor Sherry Bonelli dives into the details of optimizing a podcast for maximum SEO, link and brand-building benefit.
The post The power of podcasting: SEO keyword angles appeared first on Search Engine Land.
P…
7 ways to increase mobile engagement
The mobile search economy continues to explode. Contributor Kristopher Jones outlines several messaging and alternative marketing strategies to improve your mobile conversion rates.
The post 7 ways to increase mobile engagement appeared first on Searc…
Marketing Personas for the Modern World
Being we live in a world of vast amounts of data, we are no longer confined to viewing our target audiences through the lens of outdated marketing personas. Instead, we have data on our audience behavior at our finger tips in real-time.…
The post Marketing Personas for the Modern World appeared first on Seer Interactive.
Get our new free plugin: Fact Check for Yoast SEO 1.4 Beta
While developing and benchmarking for new releases of Yoast SEO, we keep a keen eye on requests made by users. An issue that consistently raises concerns is the uprise of fake news. So today, we present Fact Check for Yoast SEO 1.4 Beta, a free add-on for our Yoast SEO plugin. Download Fact Check for […]
The post Get our new free plugin: Fact Check for Yoast SEO 1.4 Beta appeared first on Yoast.
Alexis Sanders – The Search Community Honors You
This is part of the say something nice about an SEO/SEM series – feel free to nominate someone over here…
Google Image Search Exact Size Filter To Be Fixed
If you go to Google Image search and search for any image, let’s say flowers, and then go to the search tools and select the size option. Then you pick “exactly” and enter in a size and hit “Go.” Nothing, absolutely…
Scoring User Behavior for Audience Insights
Having the ability to segment your audience and understand your customers is crucial in the digital marketing world. Most of us are familiar with segmenting by gender, location, or interests through Google Analytics’ built-in reports, but these don’t always give us the insights we want and need.…
The post Scoring User Behavior for Audience Insights appeared first on Seer Interactive.
Google Posts Testing Video as a Media Type
Phillip Barnhart of Nehmedia just noted on Google+ that Google Posts is testing the use of video as a media type within a Post. The Knowledge Panel for Moments from the Heart Photography Cedar Park Tx shows the video in an actual post. I am a big fan of Google Posts as a tool for the … Continue reading Google Posts Testing Video as a Media Type →
SearchCap: EU domains at risk, mobile page speed & search pictures
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
The post SearchCap: EU domains at risk, mobile page speed & search pictures appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
Recruitment SEO: How to create a well-optimized career section on your site
Are you looking for quality hires? Contributor Thomas Stern explains how optimizing the careers section on your site will attract qualified candidates.
The post Recruitment SEO: How to create a well-optimized career section on your site appeared first…
Bing Ads Editor Adds Account Level Ad Extensions
Bing announced a new feature within the Bing Ads Editor. It now supports managing your account level ad extension associations from Bing Ads Editor. Bing is starting with managing specifically the Callout Extensions…
Google SEO Snippets Video: URL Endings Or Extensions Don’t Matter
In yet another SEO Snippets video John Mueller of Google addresses another basic SEO question, around how you end your URLs, what extension you use.
The question was “will removing that HTML from our URLs help my site…
Google Request Indexing & Submit URL Feature Accepting URLs Again
For the past couple of months or so, we have been reporting on changes to the request indexing and submit URL Google tool because of abuse and spam. Those limits were set aggressively for quiet some time but as of this morning…