Six Nudges: Creating A Sense Of Urgency For Higher Conversion Rates!

By every indicator available, ecommerce is continuing to grow at an insane speed. Although it may seem impossible to imagine with ecommerce already totaling up to 5% of overall commerce, there’s astronomical growth still to come. Still, I’m heartbroken that some the simplest elements of ecommerce stink so much. It is 2018—why are there still […]

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New Optimize & AdWords Integration Boosts Landing Page Testing

With the advent of free, effective, and user-friendly testing tools such as Google Optimize it’s getting progressively easier to run quick and impactful A/B tests in order to serve up relevant experiences to users and streamline the path to conversion.

In fact, Google recently updated the Optimize & AdWords integration to allow for more powerful testing.…

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Google Websites Passes 2 Million Websites Nearing its First Anniversary

On June 13, Google Websites will be one year old. It was created to satisfy the needs of the very small business to have an easy, fast mobile website. In that time Google has managed to have had at least 2.2 million of the sites built. Given that Google also allows a business to purchase … Continue reading Google Websites Passes 2 Million Websites Nearing its First Anniversary

Ask Yoast: Using heading tags in interview-based content

If you know a specialist or influencer in your niche, interviewing them and writing an article about it for your site can be a great idea. It’ll give your readers a different perspective, and it offers a nice change from regular blog posts. At Yoast, we have a tag for interviews, and we enjoy the chance […]

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