Google Fixed The Knowledge Panel Hack
Google has finally fixed the exploit with the knowledge panel in their search results. It only took them about three years to do so, but it is fixed. You can no longer create fraudulent knowledge panels with this hack.
Google Spammers Using Open Date Edits To Hurt Local Businesses
In November, Google began supporting the option to specify when the business opens in the future. So if you are a new business and you want people to find you in Google local before you open, you can set a future open date for your business. But some …
Google Incentivizing Ad Partners To Use Automation
Kirk Williams posted on Twitter that he got an email from Google with new rewards and incentives if he uses more of Google’s ad automation features. He said he doesn’t have an issue with automation but the incentives should be tied to client goals, not…
Account-based marketing tools: What you need to know
What goes into a successful ABM strategy?
Please visit Search Engine Land for the full article.
How to scale your social media marketing to build traffic and leads
Scaling social media can be risky because it’s about human connection. Here are 3 pieces of the puzzle you should scale — and two things you shouldn’t.
The post How to scale your social media marketing to build traffic and leads appeared first on Search Engine Watch.
SearchCap: Google blog comments & People also ask in Google
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Please visit Search Engine Land for the full article.
SEO Anti-patterns: 301 redirect all your 404s to your homepage
Sometimes I encounter new “SEO hacks” that people apply, that are actually anti-patterns. One of these new anti-patterns I noticed is the pattern of 301 redirecting all your 404 pages to your homepage. Let me explain why this is a lot like cleaning up your room by throwing everything into a drawer and what the […]
The post SEO Anti-patterns: 301 redirect all your 404s to your homepage appeared first on Yoast.
Nofollow couldn’t save the Google webmaster blog from comment spam
Google’s plan of “preventing comment spam” with the nofollow link attribute didn’t work for its own webmaster blog.
Please visit Search Engine Land for the full article.
The explosion of PAA: Answering questions is the new way to dominate search
Quality answers in plain language land in Google’s answer box and “People Also Ask.” Here’s how you can improve your website’s chances as a featured snippet.
Please visit Search Engine Land for the full article.
SearchCap: SEO at Google, Sitelink ad tips & SMX Munich
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Please visit Search Engine Land for the full article.
Voice search optimization guide: Six steps for 2019
71% of us would rather search via voice assistant than by physically typing in queries. Here are the six most important steps for voice search optimization.
The post Voice search optimization guide: Six steps for 2019 appeared first on Search Engine Watch.
How to avoid a site migration disaster
Undertaking a site migration can seem like a daunting task, but it can be relatively painless if you follow the right steps.
Please visit Search Engine Land for the full article.
The in-house marketer’s guide to getting management buy-in for content
If you work in-house and are responsible for content strategy, there’s a good chance you’ll come across the same hurdle as many others: getting a budget signed off that matches the extent of your ambition. The first step is to recognise that in many organisations you may have a bit of a battle on your […]
The post The in-house marketer’s guide to getting management buy-in for content appeared first on Builtvisible.
Google Now Sending Consolidated Mobile-First Indexing Notifications
Google is now consolidating the notifications they send around sites being switched into Google’s mobile first indexing process. Instead of sending a single email notification per site that moved over, Google is now sending a single email with all the …
The Google Webmaster Blog Removes Comments Feature
Gary Illyes from Google announced on the Google Webmaster Blog that they disabled the ability to post or view comments on that blog. He said most of the comments ended up being off-topic or even outright spammy. So they decided to drop them completel…
Google Rolls Out Your Related Activity Card; Showing You Past Searches
Back in September we spotted Google testing a feature to show searchers a card of past searches and site visits based on those searches. Then Google later that month shared it would be coming. Well, Google is now finally rolling out what they are cal…
Google: Our SEO Success Is Not From Preferential Treatment
Last night, Google’s Sean O’Keefe shared some data on the Think With Google blog about how their SEO strategy leads to good results for the 7,000+ websites they manage. But then Google’s search team had to come out and clarify that Google’s SEO team d…
Google Will Discontinue Some Old Search Console Features
Google’s John Mueller confirmed this morning in a webmaster hangout at the 1:09 mark into the video that Google does plan to close down, discontinue, not port, every single feature from the old Search Console to the new Search Console.
Search Buzz Video Recap: Google Algorithm Updates, Knowledge Panel Hack, Consolidated Mobile First, SEO & More
This week we covered not just one but two different unconfirmed Google search algorithm updates…
Sitelinks tip: Set your sitelink descriptions or Google, Bing Ads can do it dynamically
If you haven’t set up manual sitelink descriptions in non-brand campaigns, yet, you may not like what you see.
Please visit Search Engine Land for the full article.