Yoast SEO 9.5: Hej Sverige!
It’s great to help people write better content in their own language. Of course, Yoast SEO works with any language, but languages that have full readability support get access to an even better content analysis. In Yoast SEO 9.5, we’re adding a new language to our roster: Swedish! In addition, we also improved the transition word […]
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Amazon had a record-breaking holiday season, here’s how advertisers managed it
The holiday season brought improved Sponsored Brand ad copy approval times but policy enforcement was fairly inconsistent. However, new feature rollouts should continue to be helpful into the new year.
Please visit Search Engine Land for the full arti…
Small business scammer shut down by Google lawsuit
Defendant firm had falsely represented that it was acting on behalf of Google.
Please visit Search Engine Land for the full article.
Google offers improved GMB sign-up flow for service-area businesses
Improved process will make it easier to set up service areas on GMB.
Please visit Search Engine Land for the full article.
Google Test Video Lightbox For Some Videos In Mobile Search Results
Google is testing a video overlay or lightbox feature to play videos in the mobile search results. In the search results captured by Valentin Pletzer on Twitter he showed how instead of being taken to the video landing page, Google shows the video its…
Google Structured Data Tool Now Showing More Warnings?
Steve Seeley noticed that Google’s Structured Data Tool may have been updated to show even more warnings. He said that on sites he tests on a routine basis, he is now seeing warnings he has never seen before.
RankRanger SERP Checker Now Tracks Hotel Pack Data
You all know I am obsessed with tracking the search results (SERPs), not just the core ten blue link changes but also how the other elements come in and out of those search results. Tools like Mozcast and RankRanger, amongst others, also track Google …
Google: We Know When Domain Names Change Ownership
Aaseesh from the Google Webmaster Trends Analysts team said in a Google Webmaster Help thread that Google understands when a domain name changes ownership. He said if you are buying the domain name to pick up on their rankings, don’t bother.
Google Showing Some Europeans Sparse Search Results
A week ago, we shared a screen shot from Google on how the search results may look like if Article 11 and 13 in the EU passes. Well now Google seems to be showing some European searchers these types of ghost empty like search results.
Google & Bing With Martin Luther King Jr. Day Logos & Themes
If you visit Google or Bing’s home page today at Google.com or Bing.com you will see special tributes for Martin Luther King Jr. Day. Google’s Doodle shows the young Martin Luther King Jr. writing one of his speeches as a desk. Bing shows the Martin…
New roles in the WordPress project, blocks and WordPress 5.1
Today’s roundup is a nice collection of interesting things that happened in the WordPress Community in the last couple of weeks. There’s some very exciting news about expanding the WordPress leadership team and I’ll discuss a couple of new features of the next version of WordPress. Expanding WordPress Leadership Matt Mullenweg published a post this […]
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Google Posts Allows Anchor Text Links For Verified Authors
Google appears to be allowing some with access to use Google Posts to add hyperlinks, either URLs or anchor text links. Brodie Clark spotted this and posted an example on Twitter. I was able to replicate it as well for the query [premier league]. I d…
Google: There Is No Time Frame For Algorithmic Changes To Take Effect
Google’s John Mueller said on Twitter yesterday “There is no fixed timeframe for algorithmic changes to take effect, past the need to recrawl & reprocess pages from the site.” This isn’t necessarily a new comment but it is good to share again.
Google: Image Schema Or Noscript Tags Are Good For Images
Last October we learned a lot about how Google supports the noscript tag for lazy loaded content, in order to help Google understand the images. Melody Petulla from Merkle asked John Mueller if you need both the noscript tag and image schema for helpi…
How did the 2018 SERP changes impact organic search?
How did the 2018 SERP changes impact organic listings? More importantly, how should you react? The year of updates in review, and tips to respond to each.
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On Gutenberg and WordPress 5.0
A while ago, we gave the advice not to upgrade to WordPress 5.0 as it was nearing release. I’m happy to say that as of about a week ago, we feel we’re happy for everyone to move to WordPress 5.0 and start using Gutenberg. Of course, we still advise you to make sure you test how […]
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Leveraging Amazon search ads in a time of rapid change
Amazon’s advertising offerings are getting more sophisticated, presenting marketers with new opportunities and complexities.
Please visit Search Engine Land for the full article.
Search Buzz Video Recap: Google Ranking Changes, Drug Rehab SEO, Google News Violations, Hacks, URL Inspection & More
This week in search we saw another unconfirmed Google algorithm update around January 15th. We also looked at the competitive drug rehab SEO space and how Google reacts to it…
SearchCap: Cortana integration efforts & content accessibility
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Please visit Search Engine Land for the full article.
Stop losing clicks to your competitors. Protect your brand in search.
98% of your competition is brand bidding.
Please visit Search Engine Land for the full article.