Google Review Snippets Prohibits Fake or Undisclosed Incentivized Reviews
Google updated its review snippets structured data markup guidelines on Friday to provide a pretty obvious guideline that Google felt it needed to spell out. Google wrote, “Don’t include fake or undisclosed incentivized reviews on your page or in your…
Google Business Profile Dashboard In Blue
Google may be slowly rolling out a blue colored background for the Google Business Profile dashboard within Google Search. Previously, it was on a white background, and now some local SEOs are seeing a blue background.
Google Ads Household Income Exclusions For PMax
Google Ads is reportedly offering a new exclusion type for Performance Max campaigns. This one is named household income exclusions, which is not new to Google Ads as a whole, but maybe for PMax campaigns.
Google Ads Conversion Measurement Doc Updated With Timing & Data Sources
Google has made numerous changes to its help document on Google Ads conversion measurements. The updates include information about how long the measurements need to collect data, what the best sources for gathering that data are, and even more.
Google Request Indexing Issue With Robots.txt Files?
Google may have a bug or issue with using the request indexing or recrawling your robots.txt files within Google Search Console. Supposedly, the feature is not working properly for all sites, but it is working for some sites as well.
ChatGPT Ads Manager Budget Changes, New Features, API & Ad Formats
OpenAI has released a number of new features and changes to ChatGPT Ads Manager over the past week or so. The latest round of changes include changes to how your daily budget works, budget pacing, conversion-optimized campaigns, geo-exclusions, matchi…
Google Ads Editor Version 2.13 Is Now Available
Google has released version 2.13 of the Google Ads Editor, which includes 17 new features and removes one older feature. The full list of features is below, as Google posted on its site.
Google Ads Editor is a free…
How long does it really take to build a website with AI?
Most AI website builders promise you can create a website in minutes, but what does that timeline actually include? While AI can generate a professional-looking website surprisingly quickly, you’ll still need time to choose a domain, review the generated content, make a few edits, and publish your site. In this guide, we’ll break down the […]
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Does Schema Markup Impact SERP Rank?
Is schema markup a direct ranking factor or just good housekeeping? Explore the multi-engine study on structured data, search visibility, and the role of schema in modern local SEO.
Google Search Ranking Volatility July 24th Through The Weekend
As I mentioned in my Friday video, there were some rumblings kicking into gear starting late Thursday, July 23rd, and through Friday, July 24th. It seems like Google kicked some of its search ranking servers, and as a result, we are seeing an unconfirm…
Google Merchant Center Gains More AI Features
Google continues to add more AI features to the Google Merchant Center portal. We saw Merchant Advisor added earlier this year, AI performance reports added just the other week, and now we are seeing more AI sprinkled throughout Merchant Center. This …
Bing Tests Fading Out Related Searches On Hover
Microsoft is testing fading out the related searches in the Bing Search results. When you hover over a related search, that one stands out and the other related searches options then get faded/blurred out.
Google Ads AI Max For Shopping Campaigns Expands
Last May, Google announced AI Max within Google Ads is rolling out in closed beta globally. Well, more are now seeing AI Max for Shopping campaigns this past week. This also includes text customizations and final URL expansion within AI Max.
Google Ads Recommended By Google Al In Conversion Summaries
Google Ads now uses its AI to make recommendations within the conversion summary dashboard. Google will give you actions to “improve your conversion measurements,” and those recommendations are labeled “Recommended by Google AI.”
Google Ads Gambling Certification Applications & Standards Update On 8/26
Google is updating the Google Ads certification applications and standards for gambling, including gambling jurisdictions, online non-casino games and social casino games on August 26, 2026. All new applicants must use the revised forms when obtaining …
Google Comparison Listing Ads Now CSS Product Listing Ads
Google Ads seems to have replaced Comparison Listing ads with CSS Product Listing ads. It has redirected the old support URL to a new page named About CSS Product Listing ads. They seem very similar, but the help document was mostly changed and was als…
Google AdSense Related Search Format To Be Retired On August 6th
Google is doing away with the related search format for Google AdSense auto ads. Google said it will be retired on August 6, 2026. Google sent out an email to those impacted that says starting August 6, 2026, the Related Search format will no longer a…
The New (AI) SEO Playbook — Whiteboard Friday
Discover how AI is changing the top-of-funnel SEO playbook. Learn four new strategies to adapt to AI search, build third-party citations, and measure success effectively.
Large Publishers Strongly Considering Blocking Google Search Completely
Several large publishers are strongly considering blocking Google Search entirely after clicks from Google Search have continued to decline, and the exchange of value in having Google consume its content is no longer translating into enough clicks from…