Google Keyword Data Goes Missing Again, This Time From Webmaster Tools
Google Webmaster Tools is missing keywords data. It appears as though search query data from the Search Traffic section hasn’t been recorded since last Monday, September 23, the same day Google launched secure search for all searches.
YouTube’s New Comment System: 7 Things Video Marketers Should Do
In addition to creating videos that are unique, compelling, and entertaining or informative, make sure you’re also dedicating time to interact with your audience, developing relationships with top contributors, responding to comments, and much more.
Facebook Tries to Make News Feed Ads More Relevant With Algorithm Update
Facebook has announced that it is updating its ad algorithm in an attempt to improve the relevance and quality of ads shown to users. The social network will put more emphasis on feedback, such as how often users hide or report an ad.
Google ‘(Not Provided)’ Keywords: 10 Ways to Get Organic Search Data
Secure search is here, taking away valuable analytics data on keywords. But there are some workarounds you can use in order to capture that data. Here are some ways you can look at replacing organic search data now that Google isn’t providing it.
How to Build Your First Content Marketing Strategy
Any successful business online produces high-quality content that’s both engaging and informative on a regular basis. Here’s how to tell if you’re producing effective content and then create an effective future content strategy in five steps.
Online Reputation Management (ORM): A Quick Guide
This guide will show you the best ways to manage online reputation problems by claiming your profiles on trusted websites, creating and optimizing content, creating and following a social media policy, and making customer service a top priority.
Riding the Motivation Wave in Search Engine Marketing
The act of searching Google is indicative of a motivational peak in a searcher. To earn that prospect’s business or get the opt-in, you must learn how to harness a motivational peak now to make that sale more likely or to make it come sooner.
Facebook Finally Lets Android, Web Users Edit Posts
For the first time, Facebook is letting users edit their posts after the fact, a feature that many people have wanted badly for years. The change has already come to the web and Android in an update; an iOS version is hoped to follow soon.
Twitter Adds Alerts to Help Users During Emergencies, Disasters
Twitter has launched Twitter Alerts, a way of broadcasting critical information from emergency reporting organizations during emergencies and natural disasters. Users will see highlighted alerts in the Twitter feed and receive push notifications.
Google Street View Takes You Into CERN
“We’re delighted that CERN opened its doors to Google Maps Street View allowing anyone, anywhere in the world to take a peek into its laboratories, control centers and its myriad underground tunnels housing cutting-edge experiments,” said Google.
5 Ways the Internet Celebrated ‘(Not Provided)’
Our Google keywords may be gone, but our sense of humor is still here. Though the news was frustrating, our industry still found ways to provide a laugh – even in these trying times. Here are some of the most humorous takes on “(not provided)”.
Google Knowledge Graph Adds Filters, Comparisons
Google has added a new filter tool and comparisons as the search giant continues to expand its Knowledge Graph search results. The new tools aim to help searchers drill down deeper into topics or compare some key facts about two things side-by-side.
Google Updates Android Search App; Teases New iPhone/iPad Search App
Google pushed out several updates to the Google Search app for Android 4.1+ users this week. The company also revealed plans for a new version of the Google Search app for iPhone and iPad users and announced a new “look and feel” on mobile devices.
Is Bing’s Siri Partnership and Page Zero Feature an SEO Game Changer?
Bing has a redesigned interface and an instant search result set without clicking or leaving the search box. Now Bing is the web search back-end for Apple’s Siri. Is it time to optimize for Page Zero and Bing?
Hashtags Come to Google Search Results
Now when you search Google for hashtags, Google will add related Google+ posts to the right of regular search results, as long as they have been shared publicly or directly with you, and provide links to search hashtags on other sites.
Link Building 101: 404 Pages & Link Reclamation
Salvaging a few quality links can be a quick win – especially at the start of a link building campaign, when you’re establishing trust and confidence. Here are a couple different methods to find 404’d pages that potentially have inbound links.
9 Points to Ponder About the New iPhone 5S/5C
The 5S and 5C sold more than 9 million units on opening weekend, so rumors of Apple’s demise clearly have been exaggerated. Let’s look at nine points to ponder about the new iPhone, both pros and cons, and what they might mean for us consumers.
How 123 Fortune 500s Use Instagram Marketing & 3 Tips for Success
Do photos or video perform better on Instagram? When is the best day and time to post? Do hashtags work? Here are some insights and tips for brands, both big and small, that want to see success on Instagram like the top-performing Fortune 500s.
Google Celebrates Birthday With Playable Piñata Doodle Game
Google officially turns 15 today. For the first time, the search giant is wishing itself a happy birthday with a playable Google Doodle in which you play as the lowercase “g” in Google’s name and whack a piñata to score as much candy as possible.
Google in 1998: New Easter Egg Takes You Back in Time
To celebrate its 15th birthday, Google decided to share a neat Easter egg showing how Google used to look in 1998. To see it for yourself, simply search for “google in 1998” (without the quotes). Sadly, you can’t do an actual search on 1998 Google.