Google: SEO Over Optimization Can Eventually Hurt Your Rankings
SEOs for almost a decade have been using the term “over optimization” for one reason why a site might start to not do well in the Google search results. Some call it the over optimization penalty. Well…
Google AdWords Beta For Search Ads With AMP Landing Pages
Google announced at their event yesterday that they are opening up a beta within Google AdWords to let your search ads lead to landing pages powered by AMP. Google said “we’re launching a new AdWords beta that lets you use fast-loading AMP pages as th…
Google Might Publish On SEO Myths; Asks For Topics
We’ve seen over the years between Matt Cutts, John Mueller, Gary Illyes and other Googlers that they go off for periods of time debunking SEO/Google myths. Well…
Google Attribution Merging AdWords, Google Analytics & DoubleClick Search
Google announced their intentions to rid of last-click attribution and replace it with Google Attribution. Google Attribution is Google’s effort to give you a more complete view of the customer journey from start to finish and beyond…
Google: There Is Not Limit To How Many Times A URL Can Show On First Page
Most of you know this already but Google’s domain diversity doesn’t have a feature that says a URL or site can only show on the first page of Google X number of times…
Google Analytics Tests New Home Dashboard View?
Maulik Panchal shared a screen shot with me on Twitter of a new “Home” feature in Google Analytics. Above the main reports…
Google AdWords Adds Segment Paid & Organic By Device Report
Google quietly posted on Google+ that they added the ability to segment your paid and organic traffic by device type. Google has added the ability to download this data from AdWords…
Google Tests Gray & Green URLs For Snippets On Same Page?
Ramon Gulikers shared a photo with me on Twitter of Google testing displaying gray and/or green URLs in the snippets. Some are gray and some are green. Ramon said this is not based on what URL he has visited or clicked on in the past, but something e…
Google Has Fixed The Reverse Image Search Bug
For the past several days, Google’s reverse image search feature has not properly worked for many searchers. Google has finally tracked down the issue and pushed out a fix
Google Search Ranking & Algorithm Shifts Still Underway
That Google algorithm update from last Wednesday seems to still be going on. Yesterday I posted a theory that was probably not fully accurate, hence a “theory.” In short…
Richard Oakes, American Indians Activist, Gets A Google Doodle
Today on Google’s home page is a special Google Doodle, Google logo…
Google Tests “On This Page” Buttons In Search Results Snippets
Google has yet another search results interface test, this one is in the core web results snippets that add “on this page” buttons. It reminds me of the tags in the snippets
Should Google Assistant Be Part Of Google’s Core iOS App
The other day, out of Google I/O, we reported the news about Google Assistant for iPhone. But it is a standalone app…
When Google Tells You That Your Poor Rankings Are Accurate
I see it from time to time where Googlers such as John Mueller, Gary Illyes and others might just tell someone that their rankings in Google are what is expected…
Theories On Google Algorithm Update & Changes Last Week
Last week we reported on a possible Google algorithm update starting last Wednesday. We had most of the automated tracking tools light up but, as I covered…
Google Hotel Search Rolls Out Pricing Trends Graph
At the beginning of this year, we reported that Google was testing hotel price trends in the form of graphs. Well, it looks like Google has begun rolling it out this week.
If you search for hotels on mobile…
Google AdWords Tests Expand Out Carousel Price Extensions
Jennifer Slegg spotted yet another Google AdWords user interface test in the mobile results. This one shows a carousel based card extension but only visible by clicking a drop down link…
Sign Up For Beta Purchases On Google
Google has opened up an interest form that you can access over here that lets you try to get included in the Purchases on Google beta.
The buy now button was demoed a couple years ago and looked like this:
Anthony Capetola first noticed this and…
Matt Cutts Returns To Google For A Day To Give A Talk
Matt Cutts, who formerly resigned from Google in 2016 to lead up the US Digital Service team in the Defense Digital Service at the Pentagon is coming back to Google. Well, just for a day…