Category: Search Engine Roundtable

Danny Sullivan from Google said on Twitter that BERT does not assign values or scores to specific pages or web sites. It doesn’t work that way. BERT is simply (well, not so simply) about Google understanding languages better. Danny wrote “BERT doesn’t…

Google posted another #AskGoogleWebmasters video, this one on site speed and this one is different. It is (1) much longer than the average #AskGoogleWebmasters video and (2) it has both John Mueller and Martin Splitt from Google in the video.

The New York Times said it may have seen a “huge” impact from the Google BERT update and by impact it means a decline in search traffic from the search engine. Hannah Poferl, the Associate Masthead Editor for Audience at The New York Times told me so …

Earlier this month, Bing announced a pilot to allow some publishers to submit content and the HTML to the search engine without Bing having to crawl the page at all. This would effectively remove the requirement to crawl these sites. I asked Google i…

I never understood why people would use a crawler to build their XML sitemap file. I guess if you don’t have access to read the database of your CMS you would do that but seems so inefficient. John Mueller of Google said that also on Reddit.

As you know, I watch the SEO community closely. I also watch Google algorithm update chatter and signals closely. When I was reporting about those Google updates last week, they seemed on the weaker side, but then Google announced BERT rolled out thro…

Elon Musk, the co-founder of PayPal, Tesla, SpaceX and the list goes on and on, said on Twitter that it is hard to go to Google and find Tesla’s solar roof panels. He said “Unfortunately, it’s hard to google Tesla solar links due to tons of ads & SEO.”

Google said in its Google Webmaster Twitter account that diminishing traffic of a backlink does not lower the value of that backlink in the eyes of Google. That was the question and Google said no, it does not lower the value of that link in terms of …

Google’s John Mueller said on Twitter that he believes using the nofollow link attribute for internal PageRank sculpting is a waste of time. He said “I think it’s a waste of time to do that.”

Google announced this morning that it will stop indexing content within Adobe Flash files, SWF files, this year. Google said “Google Search will stop supporting Flash later this year. In Web pages that contain Flash content, Google Search will ignore …