Search Buzz Video Recap: WSJ On Google Search, Google Search Tremors, Bing Uses BERT, Google Ads & Politics & More
This was a busy week, but I start off explaining some more things around my reaction article on the Wall Street Journals piece of Google Search. I then cite a new tweet from Matt Cutts on a similar topic. Google had an algorithm…
Google Workaround To Get Google To Find Noindex Faster
There is a known issue of some sorts with following the Google help documents around getting Google to pick up on your noindex tags faster through the fetch as Google. John Mueller of Google is aware of the issue and said the workaround “is to test th…
Product Results Filter Added To Google Search Console Performance Results
Yesterday, Google added a new search appearance filter to the Google Search Console performance reports for “product results.” If you use product rich result markup on your pages, you are eligible to see this data in Search Console.
Google Tests Recipe Rich Result Preview; Making It Harder To Go To Publisher
Let’s add this to the list of things Google is doing or trying to test, in order to keep the searcher in the Google search results. Google is testing a new preview feature for the recipe results that overlay more details about the steps of a recipe wit…
Google Ads Tests Car Rental Ad Unit
The folks at SEMRush spotted a new Google Ad format for car rentals. This ad unit lets you compare prices from different car rental companies for a specific location through a pricing carousel. You enter the location, car type, and dates and Google wi…
Google Ads To Limit Targeting & Content Options For Political Ads In US
Google announced last night that it will soon enforce new limitations on what you can use Google Ads for with political ads. Specifically Google said the targeting options have been limited to “age, gender, and general location.”
Google Search Console Lost Image Search Click Data Between Nov 14 & 19
Google has documented that it lost or “dropped” data around image search clicks. Google wrote “Some image click data was dropped; as a result, you might see a dip in both click rate and CTR during this period. The issue has been fixed. This issue affe…
Google: Links Are Between Indexed URLs, If One Side Is Gone, The Link Is Ignored
What happens if you cut the cord between the links, i.e. page A links to page B. If either page A or page B drop out of the Google index, that link is no longer counted. Basic stuff but John Mueller of Google put it simply this way on Twitter “links a…
Google Dictionary Search Results Add Images
It looks like Google is starting to add images in its dictionary results in order to not just define a word but also show in photos what that word means. You know what they say, “a picture is worth a thousand words.” Well, I guess this is Google going…
Google Rich Results Test Shows Google Home & Smart Display Previews
Google announced yesterday on Twitter that the rich results test can now show you how your recipe mark up looks not just in Google Search but also on Google Home devices and smart displays. Here is a screen shot from Google showing this in action.
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Vlog #27: Frederic Debut, Lead PM Of Bing’s Core Ranking Team
I sat with Frederic Debut (CoperniX), the Lead PM of Bing’s Core Ranking Team, who has been at Microsoft for about 12 years now. It was a pretty amazing year for him…
Is Google My Business To Provide Its Own Booking & Reservation System?
Mike Blumenthal posted a screen shot on Twitter showing a possible sign that Google My Business may be experimenting with doing its own booking or reservation system or engine. He showed that under the booking tab, that Google was listed as a provider…
Hey; Bing Has Been Doing The BERT Thing Since April
I mentioned this before, but did you know that Bing has been using BERT since April of this year. That is about 6-months prior to when Google started using it. Also, Bing said in this blog post that BERT like “models are now applied to every Bing sear…
Google: We Do Not Penalize Sites Using Old School HTML & Tables
Google’s John Mueller had to say on Twitter again that Google does not penalize sites using old school HTML, like old table designs or invalid HTML. He said “no, we don’t penalize sites that use old-school (or invalid, table-designs, etc) HTML.”
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Microsoft Advertising Editor Has Been Redesigned
Microsoft announced that it has redesigned the Microsoft Advertising Editor, formerly known as Bing Ads Editor. This is available for both Windows and Mac.
Former Googler: Often Someone Assumed Google Took Action But Didn’t Really In That Way
Matt Cutts, who has not been with Google for a long time now, was asked to comment about alleged action Google took on a site a dozen or so years ago. Matt said he doesn’t specifically recommend this case but said in general “In many of the cases I sa…
Google Warns Of Chrome Mixed Content Change & Impact On Rankings?
Google posted on Twitter on the Google Webmaster account that Chrome is making changes to how it handles mixed content and you should be on top of it for your users. Also mixed content can break your HTTPS security, but as we know, the HTTPS ranking b…
Wall Street Journal Is Wrong & Why I Think The Google Story Should Be Retracted
This morning at Search Engine Land the team and I published a response to the Wall Street Journal’s story on Google Search. You can read my story named Misquoted and misunderstood: Why we, the search community, don’t believe the WSJ about Google searc…
Yet More Google Search Ranking Algorithm Tremors Over The Weekend
It has been one rocky month with both Google organic search ranking updates and local search ranking updates. This weekend there is chatter and signals of yet another Google search ranking algorithm update this weekend. The chatter started Friday and…
Vlog #26: Who Is John Mueller Of Google
I surprised John Mueller (@JohnMu) as he was starting a Google webmaster help video and took over the video and turned it into a vlog and video interview about John Mueller…