Search Buzz Video Recap: Google BERT & Algorithm Change, Recipe Rich Results & Microsoft Advertising Redesign
This week, well – this morning – Google announced the biggest change and improvement the company made to search in five-years, they said. It is called BERT and impacts 10% of all queries…
Google Change Of Address Tool: Merging Is Not Moving A Site
Google’s John Mueller said merging one site into another is not the same thing as a site moving from one domain to another. You should not use the change of address tool when doing a site merge, it should only be used when moving a site fully to a new …
Google My Business Listings Drops Email Tooltip Feature – Bug or Feature?
When you saw a review from a “Google User” in your Google My Business listings, a local review from a user who has not set up a real Google account, you were able to hover your cursor over that name and it would show you an abridged version of the emai…
Google Search Ranking Algorithm Update Signals On Wednesday
Over the past 24-hours or so, maybe piggy backing off the weekend update or maybe a tremor to a previous core update or maybe both, Google seems to be doing another ranking and algorithm update. The chatter is not massive but there are 100% folks noti…
Google’s Weird Looking French Search Results
As you know, Google had to remove the full snippets from many Google France search results pages. So Google might just show a brief title and then a URL. But the description snippet portion for many sites is gone. It looks weird and Google knows it, …
Google Recipe Rich Results Image Disappearing For Some?
Back in July Google fixed a bug with recipe rich results but that bug may be resurfacing according to Lisa Bryan, a food blogger. She said starting around October 15th her site, and others, started to see the images of their recipes disappear from Goog…
Google: Auto-Translating Content Won’t Lead To Google Manual Action But…
Google’s John Mueller said on Twitter that if you automatically translate your content from one language to another, using automated translation services, it likely will not lead to a Google penalty or manual action. He did add that the content might …
Google: Noindex & 404s Go At Same Speed
Google’s John Mueller asked if a 404 page was noindexed, would that make it drop out of the Google index. John Mueller said no, he said “No. If we crawl and see a 404 or a noindex, it’s all the same.”
A Redesigned Microsoft Advertising
Microsoft announced this morning that it has redesigned the Microsoft Advertising (formerly Bing ads, formerly adCenter) interface. Microsoft said it released a “series of changes to modernize the look, feel, and functionality of our product.”
Google Ads Responsive Search Ads Officially Live
After over a year of testing and being in beta, Google has announced that the responsive search ads are now available to all advertisers to try out. Responsive search ads will automatically test different combinations and learn which combinations perf…
Google Rolls Out Key Moments “In This Video” Timelines
Several weeks ago we saw Google testing “in this video” timelines, which they announced later as “key moments” in video. Well, Google may now be rolling it out for more videos than just a test group.
Vlog #21: Eric Enge On Founding Stone Temple Consulting & Selling It To Perficient Digital
I went up to Eric Enge’s (@stonetemple) office in Boston to talk to the former US Search Personality of the Year, and prolific writer, author, research and speaker in our industry…
Wait. Google Now Monitors Social Media For Issues With Search?
There was a tweet from Gary Illyes talk at PubCon where he possibly said that Google now monitors social media to find issues with Google search. Here is that tweet paraphrasing what Google’s Gary Illyes said:
SEOs Have Doubt With Google’s Disavow Link Tool
Lily Ray posted a Twitter poll some time ago asking about Google’s disavow link tool. The responses to the question shows that SEOs have serious doubt in how effective and useful the disavow link tool is.
Blocking Google Via Whitelisting IPs Is Fine
John Mueller of Google said it is okay to whitelist specific IP addresses if you do not want GoogleBot to access that content yet. That is not a form of cloaking and not against Google’s guidelines.
Google Ads New Affinity Audiences & Seasonal Event Segments
Google Ads launched two new features to target searchers, those new features include affinity audiences and seasonal event segments for in-market audiences.
Google Webmaster YouTube Channel: Search for Beginners
Google is adding another new series to the Google Webmaster YouTube Channel, this one is named Search for Beginners. “An animated series is coming soon, and we’re supporting multi-language learning with subtitles. Learn the basics of creating an onlin…
Watch Local SEO Experts Prank A Google Local Spammer
Blake Denman received one of those local Google spam calls while at PubCon and Joy Hawkins was with him. Greg Gifford recorded the call and shared the video with everyone. It is pretty funny.
Google: Twitter Not A Great Place To Submit Search Spam
John Mueller of Google said on Twitter that submitted search spam reports on Twitter is not a great thing to do. He said on Twitter “You’re welcome to submit a spam report if you feel that these aren’t being treated appropriately — Twitter generally i…
Google: When Disavowing A Link, All Associations Are Removed
When you disavow a link, any and all associations with that link to your page are removed. I kind of thought that was obvious, but John did field a question related to it the other day. He confirmed the associations with the link are removed when you…