Google Wants Examples Of .webp Logos With Logo Structured Data
Google is asking for examples of logos that are in .webp format that also uses logo structured data markup. Google recently updated the logo structured data markup developer documents to add .svg to the supported file format list. But Google wants to …
Vlog #71: Eli Schwartz – Getting Hit By Google Panda & Enterprise SEO
Eli Schwartz is a growth and SEO advisor and helps companies on SEO strategy. I had to ask about the title, and he said in the Bay Area people call marketing, growth and no one wants a consultant…
Facebook Search Adds Knowledge Panels From Wikipedia Data
It has been a while since I wrote about Facebook Search but news came out that it is now testing with some English on iOS, desktop, and mobile web users a new feature for its search results. This search feature is a lot like Google’s Knowledge Panels b…
Google: Old Spam Is Still Spam & Against Google’s Guidelines
Does search spam age where the longer you leave it, the less offensive the spam gets? The answer might be no. John Mueller from Google said on Twitter “if parts of your website don’t comply with our webmaster guidelines, and you want to comply with o…
Google Ads To Prevent Housing, Employment & Credit Advertisers From More Targeting Options
Google announced by the end of the year they will start prohibiting employment, housing, and credit advertisers from targeting or excluding ads based on gender, age, parental status, marital status, or ZIP Code. This is in addition to the Google Ads t…
Google: All Guests Posts Links Should Be Nofollowed; Paid Or Not
In 2017, Google’s John Mueller said all guest blog posts, no matter how often you contribute, should have all links nofollowed. This week he added, even if those links are not paid for – as long as those links can potential pass signals – they should …
Google Tests Product Image Thumbnails On Desktop
We’ve seen Google show product image thumbnails on the mobile results, it happens a lot. But desktop search results is less common, at least in the main search results snippets. Here is a screen shot from Andrew on Twitter showing Google testing this…
Search Buzz Video Recap: Google Algorithm Update, Indexing, Brands, BERT, Nofollow, Spam & Much More
My normal camera broke this week, so I recorded it using my iPhone, hopefully it came out okay. This week we covered an unconfirmed Google search ranking update that seemed to make a splash. Google said there are no ongoing…
The Google Nofollow Change A Ranking Change?
There has been some confusion, sorry to say it, around this nofollow link attribute change from last September. In short, Google made a change to the nofollow link policy, that starting on March 1, 2020, Google can look at a nofollow link attribute as…
Google Will Now Remove Counterfeit Goods From Search
Google has updated its legal troubleshooter form to allow users to submit requests to take down counterfeit goods from the organic search results. This is similar to the DMCA request, in fact, it is the same form, but it can now also be used for remov…
Google People Also Ask Now Shows 2-3X More Results
Mark Williams-Cook shared some data on Twitter that shows that Google’s people also ask box is now going two-to-three deeper with more results as you click deeper. He showed this tree of some of his data to show you how deep these can now go.
Google Tests Dividers Between Search Results Again
Google is once again testing placing dividers between search results. This new test was spotted by Vlad Rappoport and posted on Twitter. Google has tested dividers in the search results before but they really have not stuck.
Google Image Search Tests Previous & Next Buttons With Image Previews
Google is testing in image search an interface for the preview image screen that fills in image previews into the next and previous buttons. This interface is not live for most of you but Shameem Adhikarath shared a screen shot of it on Twitter.
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Google Stops How-To Schema Test On Desktop (5/20 – 6/5)
A couple of weeks ago we reported that Google was testing how-to schema on desktop search. It seems like that test is now over. According to Brodie Clark and also by Glenn Gabe, the test ran from around May 20th through June 4th or 5th.
Google Web Spam Report: 99% Spam Free Search Experience
Google has released the 2019 version of the yearly Google web spam report. We have covered it the past couple of years; 2018 and 2017 versions. This year, Google said all is good and the preventive spam efforts resulted in “more than 99% of visits fro…
Google AdSense Starts Site Reviews Again & More Changes
A few weeks ago we reported that Google paused doing site reviews for AdSense publishers due to the COVID-19 pandemic. Well, it seems Google has kicked things back up with these AdSense site reviews. Google also announced two new changes to AdSense th…
Preventing Google’s Featured Snippet Scroll Won’t Lead To Snippet Removal
Last week we covered how Google launched for some browsers and some featured snippets that Google will highlight and scroll down to the content of the featured snippet on your web page. As expected, some publishers and web site owners are not happy abo…
Some Businesses With Temporarily Closed Status On Google My Business Cannot Change It
At the beginning of this COVID-19 pandemic, the Google My Business team added a new option for temporarily closed. But it seems like some businesses are not currently or temporarily closed and cannot change the status to open in Google.
Are You Writing Too Much Content On Your E-Commerce Category Pages For Google?
Another interesting tidbit from Marie Haynes interview of John Mueller was a snippet around how people place text on the bottom of e-commerce category pages. John kind of suggested that 90% of that content is unnecessary but it is useful to have a sen…
Google Search Ranking Algorithm Update Brewing
There are some signs of a Google search ranking algorithm update happening now. Google has not said or confirmed anything but there is some chatter over the past few days and now signs from the automated tracking tools of an update.