Bing On How It Ranks Web Pages & Content
In the newly updated Bing Webmaster Guidelines, Bing disclosed how it ranks content in the Bing search results. Well, it doesn’t disclose the exact ranking formula, but it does describe that it uses these areas for ranking; relevance, quality & credibility, user engagement, freshness, location and page load time.
Google Replaced The Sponsored Label With The Ads Label
Yesterday Google has removed the “Sponsored” label on the Google Shopping Ads and replaced it with the “Ads” label you see on normal Google Search Ads. Ginny Marvin said this is “streamlining” the ads label.
Google Shopping Free On Google.com, Not Just Google Shopping Tab
Google announced yesterday that it is expanding its free Google Shopping service to not just Google Shopping but to the main Google.com Google search results. Bill Ready, the President of Commerce at Google, said “we’re now bringing free retail listin…
Top Ranking Sites In Google Use SEO Plugins?
John Mueller of Google posted on Twitter “I imagine the top-ranking sites don’t use any SEO plugin.” This was after someone posted a poll asking “which SEO Plugin is perfect for SEO?”
Disqus Comments May Not Get Indexed Even After Google’s Fix
It seems that even after Google said it fixed the indexing issues with Disqus that has been lingering on for a while, that Google still may not be able to index all Disqus comments. Glenn Gabe said he noticed issues after the fix was rolled out. He s…
Google Tests Trending Icon In Search Suggestions On Desktop
Four years ago, Google began testing trending icons and results in the Google search suggestions on mobile. Some searchers really disliked it and Google enabled an opt out method for it. But it seems recently Google now began testing the same thing o…
Google: Stock Photography For Google Search Does Not Matter
Google’s John Mueller was asked if using stock photography on your pages would hurt the page’s chances of ranking well in Google search. Do you need a unique image per page? John Mueller responded that “it doesn’t matter for web-search directly.”
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Google To Close The Door On Garage Door Spam
As you know, Google said they would investigate the complaints around Google Maps spam with garage door installation and maintenance companies. Well, Danny Sullivan from Google said “we should see some improvements” around this in the “very near futur…
Google: Landscape Orientation For Web Sites Does Not Impact SEO
Google’s John Mueller said that “there is no effect in regard to SEO for Google” when it comes to if a site or page supports landscape orientation. Yes, it does matter if the page is mobile-friendly and has content on mobile-first indexing, but if you…
Google Updates The How Google Search Works Doc
Google has made several changes to the how Google search works document within its help center. The changes include how Google crawls both desktop and mobile, it has a new section on JavaScript, it talks about your CSS, scripts and image files and has…
Google Search Console Insights BETA – Deeper Integration With Analytics
The other week I reported how Google is sending out emails about Google Search Console and Google Analytics integrated reports. Well, I’ve now seen this through an anonymous source and it is pretty cool. It is called Google Search Console Insights and …
Google: Random Or Unrelated Links Aren’t Necessarily Bad
Google’s John Mueller was asked if one should disavow random or unrelated links pointing to his site. The question was “if a domain has a lot of irrelevant links that are not related to the service the site offers would you suggest to disavow or conta…
Vlog #73: Chris Sherman On Growing Two Authorities In Search Marketing News & Conferences
Chris Sherman has been serving the SEO and SEM industry since the super early days, from Search Engine Watch and Search Engine Strategies to Search Engine Land and Search Marketing Expo…
Google Ads Tools: Test My Site, Feeds In App, Deep Linking & Ad Destination Report
Google announced a bunch of new or updated tools from the Google Ads side yesterday. These include an updated test my site portal, feeds in app campaigns and deferred deep linking, deep linking expansions and a new ad destination report.
Google Expands Business Messages In Search & Local
Google announced it has expanded the business messaging features it launched in Google Search and Google Maps. This service can now be integrated with your customer service platforms and Google added smart replies, visual product carousels, and unique…
Google: One-Percent Of Australian Queries Are News Related
In May of this year, Google said on the Google Australian blog that “in the last year, news-related queries accounted for just over 1 percent of total queries on Google Search in Australia.” Google said this represents
“a very small part of this cont…
Search Buzz Video Recap: Google Unconfirmed Update, Disqus Indexed, Structured Data & EAT & Google Analytics With Search Console
I got my normal camera back and with it, we went to London – again, let me know your thoughts on the camera and if you want a specific background. I covered two Google algorithm updates…
Google: Structured Data Does Not Help Us Trust Authority Or Expertise Of Content
Google’s John Mueller said again that using structured data does not give Google something that it can rely on for saying a page or piece of content is correct, trustworthy and authoritative. Google’s John Mueller said in a recent Google hangout at th…
Google Maps Adds Large Button To Support Local Businesses
Google Maps has added a large button on some map interfaces asking you to support your local businesses. The button says “support local businesses” and lets you the explore those businesses. When you click on it, it takes you into the explore nearby fe…
Google Tests New Fonts For Search Results Page
Google seems to be testing new font styles for the search results pages. Here is some screen shots of the current font that I see, followed by screen shots from some folks on Twitter noticing a new font style.