Vlog #75: Purna Virji On Search Accessibility & Inclusion & PPC Automation
Purna Virji is the Senior Manager of Global Engagement at Microsoft Advertising, won the US Search Personality Award and is one of the most kind people in the industry. Her job is to share new technology at conference and events with…
Google Tests Bold & Large Ad Titles In Snippets
Google is testing not just large titles for grouped snippets but also large titles that are fully bolded for Google Ad results.
Google: JavaScript Redirects Not A Good Idea
Gary Illyes from Google said it is probably not a good idea to use JavaScript redirects. This was specific to redirecting users based on their location to a country specific version of the page. But Google has said before that server side redirects a…
Google Search Has No Plans On Supporting Service Workers & Here’s Why
Martin Splitt from Google was asked on Reddit “are there plans to support service workers?” This would be specific to Google Search supporting it. Martin responded that no, Google has no such plans. He then went on to explain why Google has no plans o…
Google Ads No Longer To Allow Intimate Partner Surveillance Products & Services
Google Ads and Google Merchant Center has updated its Enabling Dishonest Behavior policy to include not allowing you to advertiser products or services that perform intimate partner surveillance. This includes spyware and other technology that can con…
Search Buzz Video Recap: Small Google Ranking Update, Image Search Knowledge Panels, Structured Data Testing Tool & Google Ads
This week we saw signs of a smaller Google search ranking algorithm update – it was not huge but it seemed to impact a smaller set of niches. Google’s John Mueller said “it would be wrong to say all link building is bad.” Google said spam reports are n…
Google Clarifies Structured Data For Multiple Items On A Page
Google has updated the structured data policies page, specifically the section on having multiple items on a page with structured data. It added whether you nest the items or specify each item individually.
Google Image Search Knowledge Panels Now Live
A few weeks ago we reported Google was testing knowledge panel expandable elements within Google Image Search preview results. Well, now it is live and Google announced it on its blog.
Two Google Search Boxes – Seeing Double…
In the past week, I had two different people notify me that when they did a Google search on their mobile devices, Google returned two search boxes on the same page. Yes, it is like they are seeing double.
Google: To Say All Link Building Is Bad Would Be Wrong
There you have it, Google’s John Mueller said not all link building is bad. He said on Twitter “there are lots of ways to work on getting links that are fine, and useful for both the site and the rest of the web.” “To say all link building is bad woul…
Who Would Win An SEO Contest: John Mueller, Gary Illyes Or Martin Splitt
There was an AMA on Reddit with Martin Splitt of Google and one of the wise-crack questions Ryan Jones asked Martin was “Who would win out of you, Gary and John in an SEO contest?” Martin said Gary Illyes would win, he said “Gary, probably” would win …
Google Structured Data Testing Tool Going Away; SEOs Are Not Happy
Google announced yesterday that the Rich Results Test Tool is out of beta – yay! Google announced with that news that the Structured Data Testing Tool will be deprecated at some point. Google said “the Rich Results Test fully supports all Google Searc…
Manager Accounts Now On Google Ads Mobile App
The mobile app for iOS and Android for Google Ads now supports manager accounts. Google said “today, we’re launching manager accounts in the mobile app so you can easily view and manage all of your Google Ads accounts in one place.”
Google Ads Overview Page Adds Recommendations, Optimization Score & Add New Campaign
Google has added three new features to the Google Ads overview page. This includes (1) the ability to view and apply recommendations, (2) you can view your optimization score, and (3) you can create a new campaign directly from this overview page.
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How To Remove “Order Online” Button From Google Local Panel
Did you know that you can remove the “online order” buttons on your local business knowledge panel in the Google search and Google Map results? I do not believe this applies to the ads, which is frustrating, but it does apply to other providers.
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Signs Of A Small Google Search Ranking Algorithm Update Around July 6th
Over the past couple of days, maybe starting around July 6th but continuing on through today, July 8th – I am seeing some signs of a Google search ranking algorithm update. The chatter is there but it is more limited, maybe only impacting a smaller gr…
Google: Scoring 100 In SEO In Lighthouse Doesn’t Make You A Good SEO
Gary Illyes of Google said on Twitter “achieving a SEO score 100 in Lighthouse just means that you can follow a handful of directions, not that you’re great at SEO.” He did say “but good job!” Those that do score 100 he said are good at following dir…
The Google Indexing Issue From A Month Ago Was A Crawling Issue
On June 2, 2020, Google yet again confirmed it was having issues displaying new content in its search results. Google said it was an “indexing issue.” Well, it was actually a crawling issue that led to Google not being able to show the new pages in th…
Google Tests Video List View
Google is testing replacing the carousel interface in the Google search results for videos with a list view. Here is a screen shot from Mordy Oberstein where he spotted this when he was looking for new jeans :).
Web Stories Image Thumbnails In Google Mobile Search Results
In 2018, Google launched AMP Stories and then they got more visual, with visual stories in 2019. Now, Google renamed them from AMP Stories to Web Stories. Did you know that if you publish a web story, Google’s mobile search results will show you a fa…