Category: Search Engine Roundtable

Google’s John Mueller said on Twitter “the SEO effect of keywords in the URL is minimal once the content is indexed.” Google has said keywords in URLs are a small factor and not to worry about it because it is an overrated SEO factor.

There are a nice number of vocal SEOs and online publishers who have been complaining all year long about their new online publishing news web sites are not being indexed and ranked in Google News. It is hard for me to debug any of this but they aske…

Google has upgraded the AMP enhancement report within Google Search Console to show Signed Exchange related issues. Google noted that this does not impact your rankings in Google search, that this is just a reporting update within Google Search Consol…

Pascal Birchler, a Developer Programs Engineer at Google and works closely on WordPress related tasks, used this 𤅠facepalming emoji after quoting this on Twitter “a good-looking XML sitemap will bring a better user experience.”

There has been a ton of chatter in the SEO industry around GPT-3, Generative Pre-trained Transformer 3, an autoregressive language model that uses deep learning to produce human-like text and its use for translating content that Google might want to co…

Over the weekend there has been a lot of chatter about headers and their importance for ranking in Google search. It may have been that what John Mueller said in a recent video hangout was taken a bit out of context (trust me, I know, I have done this too). John Mueller of Google clarified on Twitter afterwards on header tags “they’re useful for understanding the context of content (text & images), but they’re not magical pixie dust that will make your site rank better.”

Google has announced a new Google Search Console Insights BETA tool for publishers. We told you this was in the works a couple of months ago and now Google officially confirmed it. Google said “today we’re starting to roll out a new experience to beta…