If Google Can’t Fetch/Read Your Sitemap File? Try A New File URL.
Google’s John Mueller was asked about an error with Sitemaps files. The question was around Google not being able to fetch and read two of the few XML Sitemap files but those files are perfectly valid. John said it can be a lot of issues but there is …
Google Search Ranking Algorithm Update/Instability Over Weekend
Over the weekend there are a nice amount of chatter from the SEO community around the Google search results rankings being all over the place. The chatter was unusually high for the weekend and some of the tools have also picked up on the fluctuations…
Vlog #110: Alex Genadinik On Why Focusing On Niches For SEO Is Important
Alex Genadinik is in the business of helping businesses and individuals learn about SEO and digital marketing. He owns a company named Problemio and is a top 1% instructor at Udemy and has authored numerous bestselling books on Amazon…
Fun Video: How Google Changes Since 1998
Google just posted a short four-minute video on how Google has changed since it first launched in 1998. In short, it is about going from ten-blue links to a giving you a much richer search experience with answers.
Google Rolls Out New Key Moment Videos Interface
Google seems to be rolling out a new interface for key moments videos they have been testing for maybe a year now? The results show the location of the key moment but also add the text from the video of what that section is about. It use to show vide…
Google Short Videos Now Include Facebook Videos
When Google first launched “short videos” in Google Search it seemed to just show videos from YouTube. Shortly after we spotted both TikTok and Instagram videos in this short video carousel. Now we are notified Google can also show videos from Faceboo…
Many SEOs Will Prioritize Core Web Vitals Google Page Experience Efforts
Despite all the new messaging that the Google Page Experience update won’t result in massive changes and the impact won’t be huge after it rolls out, many SEOs will still prioritize their Core Web Vitals / Google Page Experience optimization efforts.
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Google Ads Mobile App Gains Custom Notifications & Performance Insights
Google has added to the Google Ads mobile app custom notifications and review performance insights notifications. Google says this will “help you monitor and improve performance in real time.”
New Google Ads Evasive Ad Content Policy
Google is starting a new Google Ads content policy called “Evasive Ad Content.” Evasive Ad Content will extend the prohibited manipulations of trademark terms in ad text to domains, subdomains, and logos; prohibit usage of invisible UNICODE characters…
Search Buzz Video Recap: Two Google Ranking Updates, Core Web Vitals, Google Ads Notifications, Semrush IPO & Ginny Marvin Goes To Google
It was a busy week in our search industry on so many levels but I kick off this recap with the monthly Google webmaster report. Then I go into not just one but two different unconfirmed Google algorithm updates that were spotted this week…
Rich Results Disappear? Google Says It Might Be A Site Wide Quality Issue.
Google’s John Mueller listed a few reasons why your site may not show rich results in the Google Search Results. One of the three reasons is that sometimes Google does not trust the site enough, on the site level, for Google to warrant that the site s…
Video: Google On Crawl Budget & Search Console Crawl Stats Report
Daniel Waisberg of Google released a really nice explanatory video on how crawl budget works with crawl demand and crawl rates. He also spent most of the video doing a deep dive into the new crawl stats report in Search Console.
Google My Business New Available Performance Metrics Help Doc
Google has updated the Google My Business “available performance metrics” help document to talk more about the new performance reports. Google added a section for “users who viewed your profile” and added more details to the other section.
Google FAQ Rich Results Issue With Yoast Resolved
Yesterday reports came in that there was a spike in errors around Google FAQ schema powered through Yoast. The issue is being resolved and should be fixed today but supposedly Google changed how it parses FAQ schema and it caused FAQ rich result to dr…
Google March 2021 Search Ranking Algorithm Update
I have yet another unconfirmed Google search ranking update to report on. This was started around March 2nd towards the evening and continues through March 3rd. There was a nice amount of chatter over a 24-hour period and then it seems to have died d…
Google On Pagination: Would It Be Okay If The Page Was Only Accessible Via Your Site
Most SEOs I know are still grumbling a little about the rel=next and rel=prev is no longer supported, as of two years ago. Google did give us pagination SEO advice in an unstructured format a while ago but really has not put together a document SEOs c…
March 2021 Google Webmaster Report
Here is the monthly Google Webmaster Report where I sum up the more important topics webmasters and SEOs care about when it comes to Google organic search. This past month was super busy with numerous unconfirmed updates, passage ranking rolling out, …
Google Recommends Pyramid Navigation Structure For Large Sites
A couple of months ago John Mueller of Google was asked a question about a site with a mega menu of about 1,000 links in it but those links would dynamically change based on user action. John responded that it might be an issue for Google to understan…
Poll: Is There A Shortage Of SEO Talent?
Abby Reimer posted a Twitter poll that asks is there a shortage of SEO talent available on the market. The poll is open for the next several hours, so please take it. It does seem like there are a lot of jobs on the market currently hiring SEOs but t…
Google Chrome To Support Scroll To Text Links With Images & Videos
So we’ve seen Google do the scroll to text fragment links for a while now, with featured snippets and some product listings in search. Soon it might also come to images and videos.