Google On How It Recognizes Authors Without Authorship
Google’s John Mueller described how Google is able to recognize an author and all of that author’s content and mentions across the web, without supporting authorship markup anymore. In short, John said Google can do this when all of the author’s artic…
Google: Breadcrumb Placement Does Not Matter For SEO
Google’s John Mueller said when it comes to breadcrumbs, the links you see on pages that tell you where you clicked from, the placement and location of those breadcrumbs don’t really matter for SEO. John said “no, the placement doesn’t matter for SEO. We use breadcrumbs for crawling (finding internal links) & for rich results (structured data); both don’t depend on placement of the breadcrumbs.”
Google: A Page Needs To Pass Quality Checks For Indexing
Gary Illyes from Google said on Reddit that for a page to be indexed by Google “the content still has to pass quality checks.” If that content does not pass the quality checks, Google may not index it even if you manually try to submit the page to Goog…
Google Web & Local Search Ranking Algorithm Updates Over Weekend
Starting around Friday, April 23rd or so, there seems to have been an unconfirmed Google Search ranking algorithm both on the web search results side and the local search results side. There is chatter in the SEO forums, coupled with the automated tra…
Vlog #117: Shimon Sandler Building Your Search Marketing Agency & Keep Clients Spending
In part one, Shimon Sandler and I spoke outside of my house in the cold weather about growing your search marketing agency. We continued that talk outside about how he went out and jumped from being in-house to starting his own search marketing agency….
Google Search Tests Hotel Travel Destination Refinement Carousel
Google seems to be testing a new search carousel that lets you refine your hotel searches for a new destination. So if you search for hotels in new york, Google might say maybe instead search for hotels in new jersey – or something like that.
Google Local Showing When Reviewer Visited Location On Review
Google My Business is showing in some of the local reviews for locations when the person who left a review was at the location. This I guess comes in handy for vacations, knowing if the visitor left the review in the winter versus the summer may matter…
Googlebot Doesn’t Evaluate The Core Web Vitals; Chrome Does
Google’s John Mueller pointed out an important fact that I see a lot of folks in the industry misunderstanding around core web vitals. Googlebot does crawl the web and brings in most of the signals Google uses to rank your pages, but the core web vita…
New Google My Business Food Ordering Tab
Google has added a new tab, I think it is new, a “food ordering” tab to the Google My Business menu. Some restaurant may start to see this tab showing up in their Google My Business console menu.
Search News Buzz Video Recap: Google Page Experience Update Delayed But We Gain New Reports, Product Reviews Update Done & Daily Mail Sues Google
Google has announced that it is postponing the launch of the Page Experience Update that should have launched this coming May. Now this update won’t begin to launch until mid-June and then it will be a slow rollout finishing by the end of August…
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Google Product Reviews Update Still Seems To Be Rolling Out
Today is two weeks since Google began rolling out the new Google Products Reviews Update. From our early reports, this was a big update and I even posted more data on Search Engine Land about how big. I initially thought the rollout seemed to be isol…
Google Tests Local Car Listings From Dealerships
Google seems to be testing launching a new local feature to let car dealerships showcase their local car and auto inventory on Google Search. This was spotted by Jim Kreinbrink and Dan Shure shared this screenshot below.
Google Ads To Require US Health Insurance Advertisers To Show Certification
Google announced that starting on June 2, 2021, those wanting to advertiser health insurance related products in the US will require to show certification. Ginny Marvin of Google said on Twitter this is to “help ensure a safe user experience” with the …
Google Launches AdSense Management API Version 2.0
Google has recently launched a new AdSense Management API. This goes from version version 1.4 all the way jumping to version 2.0 with this update. Version 1.4 will stop working on October 12, 2021. Google also made updates to the AdSense Host API.
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Google Search COVID Vaccinations Data Source Asks Google For A Link
So if you search for COVID vaccination information in Google Search, Google gives you these lovely charts of how many people have been vaccinated by country, state, etc. But the organization that is providing this data is named Our World in Data and t…
Google: Abbreviations (abbr) Tag Does Not Help With Rankings
Google’s John Mueller was asked if using the abbr tag – the HTML abbreviation markup – if that can help you rank higher in Google Search. John said no.
Google Tests New Local Finder Design & Push To Use Chat Button
Google is testing some new local features in Search. Specifically, Google is testing a new local finder design and Google is also testing a new method to push users to use the chat button in a business local knowledge panel.
Google Fixed The Soft 404 Bug – I Think…
A week or so ago, I reported that there was an issue with Google Search labeling real content pages as soft 404s, and thus not ranking those pages in Google Search. This bug directly seemed to have caused traffic issues for these sites. Well, that bug…
Speed Link Building: Google Says It Doesn’t Count Links Like That But…
Google was asked if building links too fast, let’s call it speed link building, is a bad thing. If you get too many links, too fast, is that something that can count against you in Google Search.