Google Page Experience & Core Web Vitals Label/Icon – Will It Go Live?
It has been half a year since I saw Google test the Google page experience and core web vitals label or icon in the search results. Google’s latest messaging is that Google will continue to test it but made no promises that this label will launch. We…
Google Explains When To Delete Tag Or Category Pages
Google’s John Mueller was asked by an SEO named Promothash Boruah when is it safe to delete tag and/or category pages on your web site. John responded that you can remove those pages with no real impact on your organic search traffic if those pages ha…
Google News Article & Site Wide Factors Trust Signals
Google published its Google News transparency policy listing its principles behind these policies. Google said these policies help determine what is eligible to appear on Google News and other News surfaces, and they help ensure that Google is elevatin…
New Google Merchant Center Website Needs Improvement Policy Status
Google announced a new Google Shopping and Google Merchant Center policy update where sites that do not meet certain professional and editorial standards would have their accounts suspended. They will be notified with a “Website needs improvement” pol…
Google Says Search Traffic Changes Aren’t Always Indicative Of Technical Issues
Google’s John Mueller told one website owner on Twitter, and I quote, “I would not assume traffic changes are indicative of technical issues – it’s easy to spend a lot of time “fixing” technical things when the problem is elsewhere.”
Google May Increase Enforcement On User Generated Content Spam With Penalties?
The other week, Google posted a fresh blog post named prevent portions of your site from being abused by spam. The advice was not too far off from the advice the company published in 2017. So why publish this new advice again? I asked John Mueller of…
Google On Internationalization, Languages & What It Takes To Succeed In SEO
Lidia Infante asked Google’s John Mueller an excellent question on international SEO. She asked why do you think each country and language site needs a different approach to success in SEO? Is it about Google’s understanding of languages or more about…
Google Search Console Might One Day Add More Specific 404 vs 410 Reporting
Google’s John Mueller said on Twitter that many folks ask for more detailed 404/410 information within Google Search Console. So while Google may not provide those details today, he said “I wouldn’t count it out forever.” It is just Google has other pr…
Memorial Day Logos From Google, Yahoo & Bing
Today is Memorial Day in the United States and to honor the day, Google, Yahoo, and Microsoft Bing all have special logos or themes on their home page. Google also has a special inside page for its search results with an animated top right section wit…
Hide Your Phone Number In Google My Business / Google Local
Google seems to be adding a setting to Google My Business to allow businesses to hide their phone numbers from showing up in Google Maps and Google Search’s local results. An updated Google help document says you can now “hide the phone number on your…
Google Will Prefetch Websites Built Using Signed Exchanges
Jeffery Jose, Google Product Manager, not only announced that the page experience update is coming to desktop at Google I/O but also announced that “Google Search will prefetch websites built using signed exchanges.” He said this was announced earlier…
Google: AJAX Crawling Scheme For Search Not Supported Again
The AJAX crawling schema has like nine lives, it has died many deaths but has kept coming back. The latest, John Mueller of Google said last week that “we dropped support for AJAX crawling a while ago, and now just index / render #! URLs directly.” B…
Search News Buzz Video Recap: Google Search May Updates, Featured Snippet Testing, Fewer Manual Actions & Google Ads News
This week, we reported on another Google Search algorithm update, but only one, it was on May 22nd and it seemed really big. Google did not release a broad core update in 2021, but it will announce a future update when it is ready. Google mobile firs…
New From Google Marketing Live: Hotel Ads, Local Ad Campaigns, Product Feeds, Customer Match & More
Google announced a slew of new features and tools at its Google Marketing Livestream event yesterday. This includes new features for hotel ads, local campaigns, local inventory ads, customer match, insight page upgrades, performance max, product feeds…
6 Months Since The Last Google Core Update, Google Will Announce When A New Update Is Released
It is just about six months since the last Google core update (5 weeks and 25 days) since the December 2020 core update. We have not had a core update in all of 2021. And no, Google did not release any official core update this year, despite all those…
Google Podcast: Deeper Insight Into Serving & More Fun Tidbits
I have to say, I love these Search Off The Record podcasts because they always contain really useful details on how Google Search works and the hosts are always fun to listen to, when they chat together. In this episode we have the regulars John Muell…
Google Search Advocates Aren’t Suppose To Know About Ranking Anymore
Martin Splitt from Google said something I found very interesting in his video hangout from the other day. At the 25 minute mark, Martin said that his team technically now is “not supposed to know much about ranking.” Historically the team did, but no…
Poll: 56% Of SEOs Say Fewer Than 40% Of Their SEO Recommendations Are Implemented
Kristina Azarenko posted an outstanding SEO poll on Twitter asking on average, how many of your SEO recommendations get implemented? The results show that 56% of SEOs who answered the poll said that fewer than 40% of their recommendations are actually…
Google Tests Expandable More Specific Searches
In April we saw Google testing a new related search box named more specific searches. Now, we are seeing Google test an expandable version of the more specific searches.